Niching down and focusing on one target market can feel incredibly scary. But the most successful entrepreneurs know that it’s the path to growing your business and making more money. After all, if you say you can help everyone, you’re really helping no one. 

My guest today, Lizy Hoeffer, gets it. As one of the top loan officers in the country, she credits her ability to specialize, and speak directly to her well-defined clients as a massive part of her success. Today, Lizy reveals her three proven steps for picking a specific niche to market to and how she landed her first clients when starting her business. Her method might surprise you! Plus, Lizy shares how she stays motivated and how the little minor decisions you make throughout your day can either cost you money or make you lots more of it.

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: www.GoodMoneyFramework.com/consulting

For daily tips to help you make and save money, follow us on Instagram @derricktkinney 

Subscribe to our brand new YouTube Channel here: Derrick Kinney - YouTube

Will Guidara was just 26 when he took over Eleven Madison Park, a two-star struggling restaurant in the heart of New York City. Eleven years later, Eleven Madison Park was named the best restaurant in the world. 

So how did Will pull off the transformation of the century? He calls it “Unreasonable Hospitality.” Today, Will is revealing how he led his team to surprise and delight guests in every way imaginable — whether that meant surprising a family who had never seen snow with a sledding trip after dinner to creating a secret sign language to serve guests more efficiently. 

Plus, he shares how any business can be a hospitality business — and how the most genuine acts of hospitality don’t have to be expensive or extravagant. Oh, and make sure you listen for Will’s story about how a simple hotdog made his guests freak out—in the best way possible. 

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: www.GoodMoneyFramework.com/consulting

For daily tips to help you make and save money, follow us on Instagram @derricktkinney 

Subscribe to our brand new YouTube Channel here: Derrick Kinney - YouTube.

I’ve recently launched something super exciting to help business owners just like you. It’s called Good Money Consulting—and it’s designed to help business owners achieve their next big revenue goal while at the same time making a big impact in the cause they care about. 

Today, I want to break down for you what exactly Good Money Consulting is, how it works, and the massive transformation that business owners just like you are seeing in their lives and businesses from working together. Just a few days after implementing principles from our framework, they’re seeing major results. (Plus, I have a really special interviewee I can’t wait for you to hear from!) 

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: www.GoodMoneyFramework.com/consulting

For daily tips to help you make and save money, follow us on Instagram @derricktkinney 

Subscribe to our brand new YouTube Channel here: Derrick Kinney - YouTube

What is the difference between a $30,000 question and a $3 question? There’s a massive distinction—and not knowing the difference could be costing you valuable time and money.  

That’s exactly what my guest Ramit Sethi says. Ramit is the bestselling author of I Will Teach You to Be Rich, and today he’s revealing a costly mindset that is ruining most Americans’ financial future. Then he shares why everyone knows how to save, but nobody teaches you how to spend your money on the things that matter. 

Plus, Ramit reveals how to win the game of money in your marriage and what his favorite investments are right now. I think his answer might surprise you, because you can invest in them too. 

If you liked this episode, give this one a listen too: Ramit Sethi—Spending Less Is the Wrong Strategy

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: www.GoodMoneyFramework.com/consulting

For daily tips to help you make and save money, follow us on Instagram @derricktkinney 

Subscribe to our brand new YouTube Channel here: Derrick Kinney - YouTube

I know that you have a lot of dreams and goals, especially if you’d describe yourself as “multi-passionate.” And it can be hard to stay focused on one thing at a time. With all her different passions, my guest Glo Atanmo struggled to combine her work into one title. And even after hitting 6 figures with her travel blog, she wasn’t finding fulfillment. Until one small shift, which Glo calls service and surprise, caused her to 10x her income. 

Today, Glo reveals how to find your own definition of success (even when you’re multi-passionate!) and how giving away her best content for free skyrocketed her business. Plus, how giving and serving others actually 10xed her income. 

If you liked this episode, give this one a listen too: Tim Schurrer—Why Success Isn’t About Being in the Spotlight

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: GoodMoneyBusinessConsulting.com

For daily tips to help you make and save money, follow us on Instagram @derricktkinney 

Subscribe to our brand new YouTube Channel here: Derrick Kinney - YouTube

As a parent, I know it’s extremely important to you to give your kids the tools they need to succeed in life. And for a lot of you, that means helping your kids pay for college. But planning and saving for college can feel complicated and, let’s be honest, VERY expensive. But what if there was a way to save thousands of dollars? 

My guest today, Brad Baldridge, teaches parents like you how to plan and save for college in simple, strategic ways so you can give your kids the education they’ve always wanted. Brad reveals when you should actually start saving for your child’s college education (this might surprise you!). And how to strategically max out your savings so you don’t go into debt. Plus, how to reduce your taxes by paying for college efficiently and without wiping out your retirement. 

If you liked this episode, give this one a listen too: Ken Rusk—Be a Millionaire (No College Required!)

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: GoodMoneyFramework.com

For daily tips to help you make and save money, follow us on Instagram @derricktkinney 

Subscribe to our brand new YouTube Channel here: Derrick Kinney - YouTube

Today, we’re talking about the frustration and challenges that happen when you offer a product or service that only YOU can provide. My guest today is highly acclaimed artist Kent Youngstrom. 

But Kent has a major problem: There’s only one of him—and he’s the only one who can create art the way he does. So what can he do to generate more revenue and take off more time to travel, which helps him be more creative as an artist? In this exclusive consulting conversation, Kent and I talk about his goals for growing his art business and what he wants to do more of. Then I reveal the #1 problem creative businesses like Kent’s have and how to grow a business that depends on the talent of one person. 

If you liked this episode, give this one a listen too: Jason Feifer—How You Can Become the “Go-To” in Your Field

Check out Kent’s art here: http://kentyoungstromart.com

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: GoodMoneyBusinessConsulting.com

For daily tips to help you make and save money, follow us on Instagram @derricktkinney 

Subscribe to our brand new YouTube Channel here: The Derrick Kinney Show - YouTube

No one’s talking about this—and yet it could become your next best stream of passive income. What is it? Investing in raw land. My guest today, Mark Podolsky, began his real estate journey with just $3,000 and no real estate experience. Mark has now completed more than 6,000 land deals (and counting!). He reveals how you too can start investing in raw land and make quick, large returns on your investment fast. No boatloads of cash required! And get this—90% of this business can be automated. Which means more free time for you while more money is coming in! 

Mark literally walks you step-by-step through his model so you can replicate his proven process and start making raw land deals today. If you’re looking for another passive revenue stream to add to your business, this episode is for you. 

If you liked this episode, give this one a listen too: Chris Harder—How to Create Multiple Streams of Income

Order Mark’s book here: https://amzn.to/3dg3caF

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: GoodMoneyBusinessConsulting.com

For daily tips to help you make and save money, follow us on Instagram @derricktkinney

If you could create new income streams, build a business you love, and ditch the 9 to 5, would you do it? If the answer is yes, this episode is going to blow your mind. My guest today, Nick Loper, is the founder of Side Hustle Nation, the #1 community and resource for side hustle ideas and part-time entrepreneurs on the path to financial independence. Nick escaped his 9 to 5 by building a side hustle in his spare time and breaks down exactly how YOU can do it too. 

Today, Nick reveals some of the most effective side hustles you can start right now. And if you have a busy schedule, Nick explains how to find more time in your day to make your dream side hustle a reality. Plus, he shares a simple yet brilliant place to find new business ideas. I’ve never heard this before, but I’m definitely using this tip. 

If you liked this episode, give this one a listen too: Hala Taha—How to Create a Thriving Side Hustle Without Quitting Your Job

Order Nick’s book here: https://amzn.to/3QOlJbK

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: GoodMoneyBusinessConsulting.com

For daily tips to help you make and save money, follow us on Instagram @derricktkinney

Cindy McGovern never thought about her personal brand. Until, one day her college professor gave her a simple, yet shocking piece of advice that she’ll never forget. It was then that Cindy realized something big: You are selling one thing every day as an entrepreneur. It’s YOU!

If you’re not paying attention to what your personal brand is, you might be highlighting the wrong thing. And that could be costing you a lot of time and money. Today, Cindy reveals why the word “sales” doesn’t mean being pushy or manipulative. She says there’s a way to do it that leaves you and your customers feeling seen and respected. Plus, Cindy shares the three steps you must take to create the personal brand that positions you as the leader in your field. Creating your own personal brand (and promoting it in all you do!) is essential to achieving your professional goals and getting ahead in life. Cindy is about to show you how.

If you liked this episode, give this one a listen too: Darrell Amy—How to Build a Revenue Growth Engine for Your Business

Order Cindy’s new book here: https://amzn.to/3BMztiV

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: GoodMoneyBusinessConsulting.com

For daily tips to help you make and save money, follow us on Instagram @derricktkinney