In this timely episode of The Broker Link, Mike Papuc, National Sales Director for Health at The Brokerage Inc., joins Gillan Boyer to break down what the current government shutdown discussions could mean for the Affordable Care Act and the agents serving ACA members during open enrollment.

Mike outlines clear, actionable strategies to help agents navigate uncertainty—starting with segmenting their client books based on Cost Share Reductions (CSRs) and overall eligibility for financial assistance. He walks through when to recommend $0 plans and how to position Bronze, Silver, and Gold options depending on a client's unique circumstances.

The conversation also covers alternative solutions, such as short-term medical and affordable choice products, especially important if enhanced subsidies are not extended. While projections show that the market could shrink by up to 30% without those subsidies, Mike shares encouraging news: The Brokerage Inc. is seeing a 66% year-over-year increase in ACA membership enrollments, signaling strong agent performance and consumer demand.

Mike and Gillan close by urging agents to stay proactive, consistent, and relationship-focused. Serving clients well during uncertainty is what creates long-term trust—and long-term business.

Learn more about partnering with The Brokerage Inc. by visiting our website, www.thebrokerageinc.com.

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