Today we welcome sports marketing professional and the events manager of the Indianapolis Colts Taylor Sidwell. Join in the conversation as Ashley Monk interviews Taylor. Together they talk about grassroots marketing for sports and some of Taylor’s stories. 

 

Here are three key topics to keep in mind as you dig into this episode:

 

1. What grassroots marketing is and isn’t.

2. Challenges and opportunities in adding a personal connection to your marketing

3.  Factors that indicate your efforts are a success

 

Sports isn't just about the games; it's a unifying force. It serves as a platform for spreading ideas that can positively impact communities. By spotlighting exceptional sports experiences through grassroots marketing, we actively contribute to the positive influence sports can have.

 

Do you agree? Connect with us via our social channels and let’s talk about your thoughts on this episode.