Episode 2 - Aldo Ancheta: Asset Management, Lead Generation, Innovation, and KPIs.

Episode 2 - Franklin Farrow: How to Start Your Own Senior Living Community.

Brought to you by Prominent Marketing.

Jonathan Lowery is the Executive Director of the East Hamilton Morning Pointe senior living community outside of Chattanooga TN. In this episode, Jonathan talks about his entrepreneurial spirit and how it lead him to the senior living industry. Jonathan has over 6 years of experience in the long-term care industry and he shares some tools he uses to achieve buy-in among his team. He also goes on to tell us about how his physical exercise keeps him at the top of his mental game.

The Gray Rush podcast is hosted by Seth Hill and sponsored by Prominent Marketing. In this show, Seth talks with founders, directors, and varying levels of operators within the Senior Living Industry with the goal of pulling from them the experiences that shaped them. Further, Seth breaks down the tools and tactics they use on a daily basis to innovate the industry while creating an atmosphere for top experience at the direct care level.