In this episode of Great Men, Shane Sams sits down with Grant Baldwin, founder of The Speaker Lab, for a thoughtful conversation about male friendship, business identity, and what it looks like to navigate life transitions in your 40s. Together, they unpack why so many men struggle with isolation, how friendship often fades as careers and families grow, and why intentional connection with other men is not a luxury but a necessity. They explore the difference between venting and actually processing life with trusted friends, and why men so often lack spaces where vulnerability feels safe.
A central part of the conversation focuses on Shane and Grant's long-running annual houseboat retreat. For more than a decade, a small group of friends has gathered for a few days with no agenda, no schedule, and no expectations beyond showing up. They reflect on how time away from phones, routines, and productivity creates room for deeper conversations that rarely happen in quick coffee meetings or group texts. Being in nature, slowing down, and simply being present together has become a grounding rhythm that strengthens friendships in a way nothing else quite can.
The episode also dives into business evolution and identity. Shane and Grant talk honestly about how businesses have shelf lives, how dangerous it can be to tie your sense of worth to professional success, and why it's healthy to expect your career to evolve every few years. They challenge the idea that success looks the same for everyone, emphasizing that each person gets to define their own version of winning. From making peace with changing direction to learning how to decide without full certainty, this conversation offers a grounded, refreshing take on growth, masculinity, and what it means to build a meaningful life over the long haul.
You're already a good man. Now become great on your own terms.
No fake alpha nonsense. No paint-by-numbers 'family man' checklists. No endless trauma dumps.
Get unstuck and reclaim your power in work, relationships, fatherhood, and life.
End the war within. Find peace without.
Learn more about The Great Men Project at https://www.greatmen.org