Imagine a C student becoming the head of a successful investment group. Sounds impossible doesn't it? Well, our guest on this episode, Greg Yuel, the president and CEO of PIC Investment Group, not only did that, but he also juggles his professional life with his involvement with the Saskatchewan Roughriders, the Edwards School of Business Board and numerous other community endeavors. Greg takes us through his journey, the challenges he faced, and the triumphs he celebrated on his way to the top. Listen in for an inspiring story filled with valuable insights for anyone aspiring to make it big in business.

Strategy is a significant element of entrepreneurship, and Greg knows it better than anyone else. We look at how he transitioned from loading trucks in his family's business to formulating the strategy that underpins PIC Investment Group's success. All this while sticking to his mantra of narrowing efforts within his circle of competence. We also delve into details of his investment strategy where he shares how he created an effective database of investments and the importance of data analysis for informed decision-making. 

Running a successful business isn't a cakewalk; it's a journey of tough decisions, failures, and lots of lessons. Greg throws light on the importance of self-leadership, the value of listening, and the need for diverse strengths in an organization. He emphasizes that it's not failure that defines you, but how you bounce back from it. Wrapping up with some profound insights on self-leadership and the art of listening, this episode is a treasure trove of wisdom and practical advice. So tune in, whether you're a budding entrepreneur or an established business leader, there's a lot to learn from Greg's inspiring journey!

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