If you can look into the magic ball of understanding the next generation trends and culture, who would you turn to? John Davidson digs into that crystal ball with Gregg Witt, Chief Strategy Officer at Engage Youth Co, Author of the Gen Z Frequency and forever skateboarder. Gregg shares his incredible journey from a 16-year-old entrepreneur of a global company to a successful consultant on youth culture. Non-endemic and endemic brands take heed. What may have worked once, may not work as culture and tastes evolve. Be authentic. Be engaged. Listen. Co-create. Commit

Learn more about Gregg Witt and Engage Youth:

Twitter: https://twitter.com/thinkwithwitt

LinkedIn: https://www.linkedin.com/in/thinkwithwitt/

Engage Youth: https://engageyouth.com/

To follow John on Twitter: https://twitter.com/J0hnDavids0n

The DLC Drop Podcast is part of the Esports Futuri Network. To hear more of our podcasts, visit: https://www.EsportsFPN.com

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