In this greytFM episode, Sulbha Rai, Chief People Officer at RenewBuy, unpacks what it truly takes to build strong culture and a differentiated Employee Value Proposition in today’s evolving workplace.
As organisations navigate post-pandemic shifts, hybrid models, rapid skill transformation, and AI-led change, culture is no longer a vague concept — it is a strategic lever and competitive advantage. Sulbha shares practical insights on moving beyond generic EVP statements to build authentic, experience-driven frameworks that employees genuinely believe in.
While AI may act as an enabler in shaping systems and scale, people ultimately build culture — through trust, empathy, conversations, and everyday leadership behaviour. From closing the gap between policy and lived experience to measuring impact in meaningful ways, this episode explores how HR can lead culture-building efforts without losing the human core.
Tune in for grounded, forward-looking insights on strengthening culture while keeping people at the centre of transformation.