Karen Robinovitz and Sara Schiller had each been through multiple traumas when they found reinvention and joy through the unlikeliest of substances: slime. Yes, slime.

They explain to hosts Diana Ransom and Christine Lagorio-Chafkin how they channeled their newfound joy, and passion for sensory play, into a business, the Sloomoo Institute. Sloomoo is a growing slime-museum business with four locations that makes some 600 gallons of slime each day. This episode was recorded live on-site in SoHo, New York, at the Sloomoo Institute.

Links:

⁠Inc.com⁠ article: ⁠www.inc.com/christine-lagorio/from-the-ground-up-sloomoo-institute-karen-robinovitz-sara-schiller-grief-as-startup-fuel.html⁠

Episode transcript: ⁠www.inc.com/transcript-from-the-ground-up-podcast-sloomoo-institute-founders-karen-robinovitz-sara-schiller.html⁠

The Sloomoo Institute: ⁠https://sloomooinstitute.com/pages/new-york-2-0?utm_source=google.com&utm_medium=organic⁠

Slime play and care (PSA about slime removal!): ⁠https://sloomooinstitute.com/pages/slime-care⁠

*note to listeners: The concepts of death and depression, are mentioned in this episode, as is the fact of a school shooting, though none are discussed in depth.

(Original Air Date 04-04-2024)