Unlocking Growth: Navigating Data, Privacy, and Mindset in Marketing
In this episode, we explore the use of data in growth marketing by addressing three key questions.
Firstly, within the Go-To-Market stack, we examine data from three primary sources - pre-sales, post-sales, and product usage - and identify essential metrics and insights to uncover growth opportunities.
Secondly, we delve into the topic of privacy laws and discuss how to ensure compliance while still utilizing customer data effectively.
Lastly, we discuss best practices for fostering a growth mindset and building a culture of growth within your organization. Join us as we uncover the strategies and tactics to unlock your company's full potential.