You are probably wasting time and money on advertising and promotions.

If you have ever wondered if your marketing efforts are effective, you are doing it wrong. Your return on investment or ROI should be measurable. The days of throwing advertising money at radio, television, newspaper, and online ads are over. So, are you asking yourself…

How do consumers discover your products or services?

Are you reaching your potential customers through their smartphones?

What do consumers find when they type your company’s name or product name in a search engine?

In his latest book, Video Persuasion, Rick Cesari answers those questions and much more. He’s a seasoned veteran in the direct response marketing world and has created success, over and over again.

Get your copy of the book here: https://www.amazon.com/Video-Persuasian-Everything-Effective-Testimonial/dp/0578500469