Grow Your Online Fitness Business 🚀

Mike Samuels: Previously a personal trainer and diet coach, now a copywriting guru that helps many clients grow their conversations and improve their copywriting ability

We cover:
- Mike's approach to new clients and attracting the people he’d like to work with
- Measuring, refining and improving
- The importance of being authentic
- Morality in messaging
- Consistency and a quality product
- Mike’s work with Clients On Demand

Jonny discusses how difficult it can be to understand success or failure and how to pragmatically find the pain-points improve your business.

- The frustration in business when you don’t know why something has happened
- Finding the methods for measuring and monitoring your business
- Truly understanding impacts is the key

Links:
- The Dangerously Hardcore podcast Jonny mentions is "BioJacked TV #31: Weight Loss Tips for Carb Back-Loading & Carb Nite" - https://youtu.be/gJOywYMrvks

Paul Mort: A marketing and client attraction expert who is known for being direct, brutally honest and a bit of email marketing...

We cover:
- The techniques to gain clients
- Positive questions to get the results you're looking for
- Focusing on personal development
- Finding out what is important to you and what you value
- The Conflict that’s created by living outside of your values
- Creating a structure and schedule that actually works for you
- Gaining a following and dealing with the criticism that comes with it

This week, Jonny discusses the very common question "how does group coaching online actually work??”.

- Our coaching model enables scalability and helps avoid burnout
- The joys of scrutinising your own efforts and really working out the ROI
- Delivering better value to clients through the benefits of scale

Yusef and Jonny reminisce about the some of the biggest stumbling blocks and silly things they’ve down along the way, so hopefully, you can learn from their mistakes.

- The joys of sending emails in error
- Building a strong audience for more robust sales
- Being bogged down and not actually taking any action

Links:
- Send us that enquiry email: [email protected]
- Business model training: https://propanefitness.com/businesspodcast

Jonny talks about the various ways to fund an online business and what approaches you can take.

- Is an online fitness business different to any other business model?
- The pros and cons of getting a business loan or selling equity to get started
- Our methods for funding a business for free

Eric Helms on how to be the best coach you can be.

If you’re an online coach, do not miss this one - we discuss:
- What contributes to your success as an online coach
- What mistakes to avoid
- How the market has changed over the years
- How to balance your own life around a successful coaching business

Link in bio for iTunes and our Youtube channel.

Jonny talks about foundations for a successful online business and the key points from an interview with Eric Helms (a forthcoming episode…)

- What’s not being said when people promote revenue milestones equalling “success"
- Planning for things succeeding before they happen
- Our experience with scale and not being prepared

Jonny discusses measuring your online business' performance, the results of your activities this and what this can mean

- Attribution using Lead and Lag indicators
- Identifying which activities actually create value and revenue
- Using this knowledge to build a sales process that converts to sales