It’s 5x more expensive and time consuming to find new patients than it is to retain existing ones. If that statistic makes you feel a bit worried, then chances are you’ve probably been focusing your attention on marketing to bring in new clients, rather than retaining the ones you’ve already got! 

Anil Mustafa created My Appointments - a practice management system - to help level up your appointment management, but with some fantastic features that you won’t find anywhere else, such as a focus on client retention.

In this episode, we chat about:

• Should you focus on getting new clients or retaining existing ones?
• The main challenges practitioners face when building their practice
• The importance of telling clients what they need
• How practitioners can effectively market themselves
• Why client retention strategies are vital to your practice
• Live vs. online marketing
• Why she created My Appointments and how it can support your practice

Learn more about My Appointments via the website or Instagram, and follow Anil on Instagram or check out her website.

This episode is sponsored by Moonraker AI.

Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

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