Send & Grow by SparkLoop

Growing a 6-figure newsletter with no audience — with Jason Woodruff of The Pour Over


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Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Jason Woodruff, creator of The Pour Over newsletter. 


Jason started The Pour Over as a news-based but "Christ-first" newsletter. Their mission is to provide unbiased, non-partisan news. Jason shares how he struggled through slow growth and missing growth goals to now reaching over 350k inboxes. 


In today's episode, we discuss:

  • how they grew to 350,000 newsletter subscribers
  • what Jason would do today to grow a newsletter from scratch
  • the platforms they're investing in paid growth
  • ....and much more!

You can find The Pour Over on Twitter, and Louis is at @louisnicholls_

Other links mentioned: 

  • Podletter
  • The Pour Over on Instagram
...more
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