Growing A Dental Practice

Mike is joined by Hazel Woodward, founder & owner of digital marketing agency, HW Digital. Hazel is the Queen of Organic Social Media and primarily focuses on helping dental practices and clinicians make an impact on social media without endless scrolling.

Hazel explains what organic social media is and why it should form an important part of any dental practices marketing strategy. She discusses why it’s not an overnight solution for increasing traffic and leads, and provides advice of how you can measure the success of your social media campaigns.

Hazel outlines the steps a Principal of a new squat practice should take to get started with social media including a potential timeline. She also 

This is a fantastic episode jammed packed with social media tips and insights from someone highly regarded by many in the dental community.

If you’d like Hazel to help you with your social media, then reach out to her:

• Mobile: 07859998810
• Email: [email protected]
• Website: hwdigital.co.uk
• LinkedIn: /hazel-woodward

Visit the Growing A Dental Practice podcast page for more details and links to streaming platforms > patientboost.dental/podcast

This episode was brought to you by PatientBoost, The Business & Marketing Growth Consultancy for Dental Practices. PatientBoost helps Principal Dentists earn more money, work less hours, and attract better patients. Book a 15-minute triage call today to find out how you can enjoy more freedom!

Book your 15-minute triage call

Mike is joined by co-host, Dr Sahil Thakkar - Principal Dentist at Dickens Yard Dental. Sahil opened his fully private squat practice in April 2021 and immediately set about building a team.

Associate Dentists generally don't have any experience of hiring (or firing) employees before they become practice owers, so they very much learn on the job.

Sahil talks in depth about how he grew his team to 7 members including what he looks for in individuals and how he hired them.

Towards the end of the podcast, Sahil outlines who he needs to hire next in order to grow the practice.

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call

Mike is joined by co-host, Dr Sahil Thakkar, to reflect on the first 8 months of Dickens Yard Dental - the Ealing-based squat practice he opened in April 2021 - and discuss Sahil's plans and goals for the coming year.

Sahil looks back at his first 8 months as a practice owner. He shares what he's learnt during his first year as a Principal Dentist before turning his attention to 2022.

Along the way, Sahil busts out his infamous projections to let us know how the practice is performing versuses his business plan. Very few people would be willing to share that kind of information and the results may surprise you...

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call

Mike is joined by Claire Frisby & Robiha Nazir from PracticeSuccess to discuss how a patient's first interaction with your team can make or break any future relationship before they've even stepped foot inside your practice.

Discover how having the best TCO in your area and spending thousands on marketing can mean little, if your receptionist or front of house deal with patient phone calls poorly.

Learn how your receptionist should answer the telephone including a rough script and tips & tricks. Plus suggestions on how to handle common scenarios from putting patients on hold to transferring them to a colleague.

In my opinion, the most valuable part of our conversation was all about trying to convert individuals enquiring about NHS treatment (dental insurance) into private patients.

Based on Claire's secret shopper research for PatientBoost, almost no private practices make any attempt to educate leads on the benefits of private dentistry, if they first mention the NHS. Assumptions around what people can afford, could be costing your practice dearly!

This is a great episode with two highly experienced and well respected individuals within the dental community. I can't wait to have them both on the podcast again!

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call

It's been a few months since we started the podcast, so Mike caught up with Dr Lewis Butler for a casual chat to see how things at Advance Dental Care are going.

Lewis talks about handing his notice in as an Associate Dentist in preparation for going full-time Principal at the end of November, before discussing the latest investment in the practice.

Finally, Lewis opens up about his biggest challenge to date...

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call

In the third and final part of the business plan series, Dr Sahil explains in detail the financial projections that accompanied his business plan to secure funding for his squat practice in Ealing.

Sahil is incredibly thorough and has an eye for detail, so if you're currently in the process of writing a business plan for your new practice, then this episode will blow your mind.

You will definitely need a pen and paper!

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call

In part 2, Mike & Sahil continue to talk through the actual business plan Sahil created to secure funding for his own practice.

If you skipped part 1, then I would recommend going back to that episode. The next and final episode, part 3, covers the financial projections that accompany the business plan.

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call

So much value in these episodes! Sahil gets in the flow!

Mike & Sahil discuss why it’s important to have a business plan when setting up a squat practice (or buying a practice). They then talk through the actual business plan Sahil created to secure funding for his own practice.

You'll learn what to include in a business plan, why each section is important, and how to collect the information for certain sections.

This turned into a longer than planned conversation, so we've split it into 3 parts. Parts 1 & 2 are about the business plan itself, while part 3 covers the financial projections that accompany the business plan.

Sahil provides a lot of value, so I hope you're taking notes!

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call

Mike & Sahil discuss why it's important to know why you're starting or even buying a practice and how knowing your WHY can pull you through the tough times on the journey ahead of you.

They also talk about Simon Sinek's best selling book, Start with WHY.

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call

Dr Sahil Thakkar graduated from King’s College London in 2015. Sahil is a member of the British Academy of Cosmetic Dentistry and the Royal College of Physicians & Surgeons (Glasgow). He’s currently working towards a postgraduate diploma in Orthodontics. This year, after a lot of planning and preparation, Sahil launched his first practice, Dickens Yard Dental. DYD is a fully private squat practice located in the heart of Ealing, London. As the Principal, he wants to change the perception of dental care. Sahil is also one-third of the trio behind Growing A Dental Practice, so this is your chance to get to know him better.

This episode is brought to you by PatientBoost - The Business & Marketing Growth Consultancy for Dental Practices.

“We get it. Dealing with low value patients day in, day out is exhausting. That’s why we promise to help you earn an extra 10k per month in cosmetic treatments within 90 days.”

Book your free, no obligation triage call today to learn how we can help you earn more money, work less hours, and attract better patients.

Book your 15-minute call