Lets end the year with a retrospective on Growing Software, and laying some plans for next year. Also, Ethan talks about opportunity cost without saying the phrase opportunity cost.

Ethan drinks tea and Darby puts up a job listing!

https://angel.co/company/lead-honestly/jobs/1743870-head-of-marketing

Darby sees some usage on the new Lead Honestly feature and Ethan has a crisis of confidence.

After a short break Darby and Ethan are back to discussing traction channels and Lead Honestlys product launch.

Darby and Ethan talk through being on call as an indie developer, using slack to store time series metrics, and the upcoming launch of Lead Honestly for Google Workspace.

On this exciting episode of Growing Software -- The pros and cons of managed database providers, side project objectives, the story of gathers.us, and Darby figures out his Google API permission scopes.

Darby and Ethan go over the results of the previous episodes mini experiments.

Darby and Ethan talk through some idea validation and customer interview plans, dogfooding products, and how difficult it must be to build medical device hardware.

Darby has some successful onboardings after pivoting and Ethan gets stung by a bee.

Darby changes directions on the new version of Lead Honestly, and then tries to convince Ethan to do the same.