What does it really look like to grow a coaching practice beyond "company of one"?

In this episode, we talk with Sylvia Laurence, founder of Trevero, about scaling with associates, navigating rapid post-Covid growth, and the hard lessons that shaped her leadership along the way. From overstaffing and pruning to narrowing her niche within the Chick-fil-A ecosystem, Sylvia shares how clarity, focus, and decisive action created traction that broad marketing never could.

If you've ever considered expanding your practice, this conversation offers grounded wisdom. You'll hear why growth often comes through pruning, how to market with precision instead of noise, and what leaders must learn internally before bringing on associates. Connect with Sylvia Laurence: https://www.linkedin.com/in/sylvialaurence/

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