In the inaugural episode of 'Growth at Scale,' host Scott Sanderson from ShopToIt introduces the podcast's focus on leveraging SaaS (Software as a Service) to empower small and medium-sized enterprises (SMEs). The episode discusses the importance of SaaS for SMEs, which aids in leveling the playing field against larger enterprises by providing scalable, affordable, and efficient solutions. The benefits for value-added service providers, such as agencies, coaches, and consultants, are also highlighted, including potential profit streams through pre-selling, customization, ongoing management, training, data analytics, and affiliate marketing. The episode emphasizes that SaaS solutions can foster long-term client partnerships and generate consistent revenue. Future episodes will cover specific SaaS solutions.