In a surprising move, GrubHub (owned by Mark Lore's Wonder super app) is partnering with Instacart to enable grocery delivery directly through the GrubHub platform. But this partnership raises major strategic questions: Why would Instacart help a potential future competitor?

Chris breaks down the "Greeks bearing gifts" dynamics at play and questions whether this is Mark Lore's chess move toward building the ultimate meal-time super app. Is Instacart making a strategic mistake, or is there a bigger play happening behind the scenes?

Sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso.

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#grubhub #instacart #marklore #wonder #deliverypartnership #grocerydelivery #whitelabel #thirdpartydelivery #retailstrategy #mealplanning