In this episode of the H2H Sales Automation Podcast, join me, Bart, as I dive into the world of international sales with Alan Graham, Partnership Director APAC at ASG. We explore the nuances of mastering sales lead generation for global markets, emphasizing the importance of a human-to-human approach. Alan shares his extensive experience in the automotive industry and offers insights into crafting effective go-to-market strategies. We discuss the significance of understanding cultural differences, adapting communication styles, and leveraging AI for market research and lead generation. Discover how to navigate the complexities of international sales and the critical role of personal engagement in closing deals. Whether you're a seasoned sales leader or new to the field, this episode is packed with valuable advice to enhance your international sales strategy. Connect with Alan: https://www.linkedin.com/in/agrahamuk/

In this episode of the H2H Sales Automation Podcast, I sit down with Adrian Chiriac, Sales Team Lead and Principal Account Executive at HubSpot, to explore whether sales is the hardest job in tech today. Adrian shares his journey from running a wine shop to leading sales in a tech giant, highlighting the evolving challenges of the sales landscape. We discuss the transformative role of AI in sales, its potential to enhance efficiency, and the importance of maintaining a human touch. Adrian offers insights into handling rejection, building relationships, and leveraging tools like joint evaluation plans to manage complex deals. Tune in to discover how to balance AI and human interaction in sales and why adaptability and authenticity are key.

In this episode of the H2H Sales Automation Podcast, I talk about future of HubSpot in 2025. As the owner of AutomateNow, I explore the evolving landscape of sales and marketing automation with a human touch. Discover how AI is set to revolutionize sales and customer service data management, enhancing segmentation and engagement. I discuss the potential of AI in creating high-converting landing pages and the growing importance of content strategy. Additionally, I highlight the significance of account-based marketing and the anticipated expansion of HubSpot's commerce hub. Join me as I navigate these exciting developments and share insights on leveraging HubSpot's advancements for your business growth in 2025.

Join me on the H2H Sales Automation Podcast for Episode 18, "Inbound 2024 Highlights," as I dive into the latest insights from the Inbound 2024 conference in Boston. Alongside Anna, we explore the human-centric approach to sales and marketing automation. Discover how HubSpot's new features, like Breeze, integrate AI to enhance marketing and sales without replacing the human touch. We discuss the importance of adapting to AI, leveraging first-party data, and the evolving landscape of SEO, now seen as "Search Everywhere Optimization." Tune in for key takeaways from industry leaders and learn how embracing change can unlock new opportunities for growth. Don't miss this engaging discussion on navigating the future of business in a tech-driven world.

In this episode of the H2H Sales Automation podcast, Bart interviews Russell de Dalgleish serial entrepreneur and global community builder from Scotland. The focus of their conversation is on building successful international sales teams and effectively expanding businesses into new markets.

In this episode of the H2H Sales Automation Podcast, Bart interviews Roy Johnson, a Sandler Training Franchisee of the Year. The conversation revolves around the topic of how buyers lie and still manage to make decisions in the sales process. They discuss the human-centric approach to sales, focusing on building relationships, seeking the truth, and understanding the buyer's pain points.

In this episode of the H2H Sales Automation Podcast, Bart sits down with Peter Malick, founder and CEO of Inbound AV, to discuss the evolving landscape of growth opportunities in the US market. The conversation covers a wide range of topics, from the role of AI in shaping the future of businesses to the significance of adopting a human-centered approach in sales strategies.

In a recent interview hosted by Bart, the founder of AutomateNow, and conducted by Philip Oakley from Outserve, the conversation delved into the dynamic realm of data and how it can shape sales and marketing strategies to foster more authentic human connections with customers. This blog post distills the key insights from their insightful conversation.

In this conversation, Bart interviews Sam Easton, a project manager at AutomateNow, about mastering sales and other business processes in HubSpot. They discuss the definition of a business process, the importance of digitizing processes, the types of processes HubSpot can hold, and the tools HubSpot offers to manage these processes. They also explore the benefits of automation and the role of the human touch in business processes.

In episode 14 of the H2H Sales Automation Podcast, I dive into the world of startups with Eoin McGuinness from the HubSpot Startup Program. We explore the transformative power of human-to-human (H2H) sales in the startup ecosystem, emphasizing the importance of personal connections over mass outreach. Eoin shares insights on the pitfalls of scaling too quickly and highlights the need for startups to focus on solving pain points rather than just selling products. We also discuss the role of AI in optimizing business processes and the benefits of HubSpot's startup program, which offers significant discounts to emerging businesses. Join us as we uncover strategies for sustainable growth and the importance of simplicity in sales and marketing.