In this episode of the HAAS® HopCast®, listen in as Micah Cawley, HAAS Midwest Key Account Manager, leads a conversation about all the experimental hops, beers, beverages, and innovative hop products that will be showcased at the John I. Haas booth at the 2023 Craft Beer Conference in Nashville, TN, May 7 - 10, 2023.

Listen as Micah speaks with Michael Ferguson, Director of Hop Breeding, and the HAAS Brew Crew — Virgil McDonald, Brewmaster, and Max Snider and Jeff Barnes, Research Brewers — about their experience breeding and brewing with some of the newest hops and most innovative hop products available to brewers today.

This year, eight “beverages” (not just beer!) were brewed specifically to be featured at the HAAS CBC booth. We say “beverages” because for the first time at CBC the Brew Crew has prepared a non-alcoholic Hop Water introducing the soon-to-be-released HopKick™ (Summer 2023). In addition, they've brewed seven beers that feature a range of exciting new hops, including McKenzie™, HBC 1134, HBC 1019, BRU-1™ and Eclipse® — as well as innovative hop products like INCOGNITO®, LUPOMAX®, Spectrum, FLEX® and Kettle Redi®.

If you're a brewer looking for new flavors or enhanced brew house efficiencies, this podcast is full of ideas, insights and information.

Micah Cawley, HAAS' Midwest Key Account Manager, catches up with Pete Mahony, VP of Supply Chain at HAAS, to discuss the 2022 Hop Harvest Update. Listen in as they cover this year's acreages, the collaboration between HAAS and the Hop Breeding Company (HBC), the effects the brewing industry has on hop purchasing decisions, and the process of hop growing in different regions.

Thank you Pete Mahony and Micah Cawley for taking the time and joining the HopCast®.

Want to learn more about the hops mentioned in this HopCast or how you can brew with them? Visit our website to learn more: www.johnihaas.com.

© 2023 John I. Haas, Inc. All rights reserved.

In this episode of the HAAS® HopCast®, listen in as Micah Cawley, HAAS® Midwest Sales Manager, and Alejandro Cortés Gonzáles, HAAS® Brewing Solutions Specialist, talk with the Founder of Cervercería Transpeninsular, Collin Corrigan, about his experience using HAAS® products internationally in the HAAS® collab beer Zillah Killah.

Cervecería Transpeninsular, located in Ensenada, Mexico, opened in 2016 by Collin Corrigan with the idea of bringing family and his love of craft beer together.

Listen in as Collin and Alejandro talk about the collaboration beer Zillah Killah, and the response it has on the Mexico beer scene as it features FLEX®, Mosaic® HBC 369 c.v. INCOGNITO®, HBC 586 c.v., and many other HAAS® exclusive products.

Thank you to Collin, Alejandro, Micah and all those who helped with the creation of Zillah Killah!

Featured brewery: http://www.cerveceriatranspeninsular.com/

Want to learn more about the products mentioned in this HopCast® or how you can brew with them? Visit our website for more information and to contact us: www.johnihaas.com/

© 2022 John I. Haas, Inc. All rights reserved.

In this episode of the HAAS® HopCast®, listen in as Micah Cawley, HAAS Midwest Sales Manager, and Amaey Mundkur, HAAS East Coast Sales Manager, talk with the minds behind Sweetwater Brewing's newest release H.A.Z.Y. 710 Pale Ale Brian Miesieski, Chief Marketing Officer, and Mark Medlin, Brew Master.

Sweetwater Brewing Company, based out of Atlanta, Georgia, has been brewing since 1997 combining their love of beer with their "420 lifestyle".

Mark and Brian discuss their thoughts on the HAAS product INCOGNITO and the decision to make INCOGNITO co-branded with their brew H.A.Z.Y 710 Pale Ale. Find out about the hidden innuendo of this name and how it connects to the HAAS product by listening in.

Read more about this brew in our interview with Brian and Mark on our blog:

https://www.johnihaas.com/news-views/brewers-spotlight-sweetwater-brewing-launches-h-a-z-y-710-a-new-incognito-co-branded-beer/

Thank you to Brian, Mark, Evan, and the whole team at Sweetwater Brewing Company for including INCOGNITO in this co-branded brew!

Featured brewery: https://www.sweetwaterbrew.com/

Want to learn more about the products mentioned in this HopCast® or how you can brew with them? Visit our website for more information and to contact us: www.johnihaas.com/

© 2022 John I. Haas, Inc. All rights reserved.

In this episode of the HAAS® HopCast®, listen in as Micah Cawley, HAAS Midwest Sales Manager, and Jeff Barnes, HAAS Innovations Brewery Research Brewer, talk with the innovative brew team at Revolution Brewing: Jim Cibak, Brewmaster, and Evan Isaac, Brewing Manager.

Revolution Brewing, based in Chicago, is Illinois’ largest independently-owned brewery. This December, Revolution proudly released their “RH3000 DDH Hero”—the latest installment of their beloved Hero IPAs—to celebrate the brewery’s 3,000th batch of beer and to spotlight three of HAAS’ most innovative flavor and aroma products: LUPOMAX®, INCOGNITO® and SPECTRUM.

Jim and Evan discuss the work that went into creating this new collaboration with Micah and Jeff, and why they picked these HAAS hop products for this special, double dry hopped beer. They also get into how they create brewery efficiencies while putting the most flavor into their beers.

Read more about this collaboration project in our interview with Doug Velicky, Revolution Brewing’s Chief Strategy Officer, on our blog:

https://www.johnihaas.com/news-views/a-collaboration-between-haas-revolution-brewing-celebrates-innovative-products-and-3000-batches-brewed/

Thank you to Josh, Jim, Evan, Doug, and the whole team at Revolution Brewing for this opportunity to make an amazing and flavorful beer with you!

Featured brewery: https://revbrew.com/

Want to learn more about the products mentioned in this HopCast® or how you can brew with them? Visit our website for more information and to contact us: https://www.johnihaas.com/

© 2022 John I. Haas, Inc. All rights reserved.

Join Micah Cawley, HAAS® Midwest Sales Manager, as he chats with Tony Corder, Operations Manager at Columbus Brewing in Columbus, Ohio.

Tony talks about why visiting Yakima at harvest time is critical for Columbus Brewing, particularly as they scout for new flavor from the Hop Breeding Company (HBC) Experimental Hop Fields at the HAAS Yakima Golding Farm.

They discuss how Talus™ HBC 692 c.v., one of HBC's newest hops, stood out to Columbus for its unique aroma characteristics, which allowed them to layer rose petal floral and ruby red grapefruit flavors, of varying strength, across their IPA recipes. Tony talks about how Talus offers them a great deal of recipe versatility along with new flavors for customers.

Thank you to Tony Corder and Micah Cawley for joining us on this episode.

Featured brewery: https://columbusbrewing.com/

Want to learn more about the products mentioned in this HopCast™ or how you can brew with them? Just visit our website for more information and to contact us: johnihaas.com.

© 2021 John I. Haas, Inc. All rights reserved.

Micah Cawley catches up with Pete Mahony, VP of Supply Chain at HAAS, to discuss the 2021 Hop Harvest Update. Listen in as they cover the early summer heat, this year's acreages, picking windows, and what brewers can expect from growers through this year's harvest.

Visit our website for more information: www.johnihaas.com

© 2021 John I. Haas, Inc. All rights reserved.

Join Micah Cawley, HAAS® Midwest Sales Manager and Barbara Stone, HAAS® West Coast Sales Manager as they sit down with Vice President of Operations of CANarchy Brewing Ryan “Dunnie” Dunnavant and Cofounder/Head of Brewing Operations of Humble Sea Brewing Nick Pavlina.

With John I. Haas® being one of the leading companies in hop innovation, the group discusses how LupoMAX® continues to push the limits on using new hop products in brews and what inspires them to continue to be successful with new ideas.

Thank you to Barbara Stone, Ryan Dunnavant, and Nick Pavlina for joining us on this episode.

Want to learn more about the products mentioned in this HopCast™ or how you can brew with them? Just visit our website for more information and to contact us: johnihaas.com.

© 2021 John I. Haas, Inc. All rights reserved.

Join Micah Cawley, HAAS® Sales Account Manager, as he sits down with Virgil McDonald, Brewmaster at HAAS® Innovations Brewery, and featured guests Shelley and Eric Desmarais, and the team at CLS Farms, to chat about their amazing dual-purpose hop: El Dorado®.

Craving flavors of tropical fruitiness, stone fruit, hard candy, pear, watermelon, and pineapple for your summer beer recipes? Then listen in as we learn straight from the grower what makes the El Dorado® hop so special, and how they've perfected its special tropical fruit flavor over years of growing and harvesting.

Also, stay tuned to the end, where HAAS® excitedly announces that El Dorado® is now available in LUPOMAX® - our consistent, concentrated lupulin pellets!

Thank you Eric Desmarais, Shelley Desmarais, Claire Desmarais, Reid Lundgren, and Cherie Steinmetz from CLS Farms in Moxee, WA, for joining us on this episode.

About CLS Farms and El Dorado® hops:

https://clsfarms.com

https://eldoradohops.com

Want to learn more about the products mentioned in this HopCast™ or how you can brew with them? Just visit our website for more information and to contact us: https://johnihaas.com.

© 2021 John I. Haas, Inc. All rights reserved.

For our latest edition of the HAAS HopCast, HAAS Account Managers Micah Cawley and Barbara Stone sat down with brewers Joel Shields and Danny Connors to talk about innovation and recipe development at Rogue Ales & Spirits, one of the nation’s most admired breweries.

Listen in as they talk about how Rogue’s hazy IPA, Batsquatch, has become their second-best selling beer, quickly closing in on the brewery’s legendary Dead Guy Ale. Brewed with the incredible pineapple punch of BRU-1™, Batsquatch was four years in the making.

Featured Guest: Rogue Ales & Spirits - www.rogue.com

Want to learn more about the products mentioned in this HopCast or how you can brew with them? Just visit our website for more information and to contact us: www.johnihaas.com

© 2021 John I. Haas, Inc. All rights reserved.