On today's episode, David Berkowitz, founder of Serial Marketers, a fast-growing online community for marketers hosted on Slack, shares his insights and do's and don'ts on starting, managing, and growing an online community. If you listen to today's episode, expect to learn how to get started, what tech platforms to consider using, and how to think about building your brand.
David currently works with agencies, media companies, and tech startups on marketing, business development, and corporate strategy. He has spoken at over 350 events including Cannes Lions, South by Southwest (SXSW), and Consumer Electronics Show (CES), and has been a guest lecturer at the MIT Sloan School of Business, Yale School of Management, and the USC Marshall School of Business. David has served as an expert witness in social media marketing in a trial before the New York State Supreme Court, and every week, David publishes the Serial Marketer newsletter featuring commentary, industry analysis, news, jobs, and events at www.serialmarketer.net/subscribe. If you want to join the Serial Marketers community on Slack, request access at SerialMarketers.net.