Let's do some discourse on that thang. To start our series on 2024's Main Character Haliey Welch, AKA Hawk Tuah Girl, we're taking a closer look at how a Tennessee twenty-something with no social media and a factory job became a household name in a matter of weeks in 2024. Jamie looks at the culture of TikTok and YouTube man-on-the-street surveillance channels, and tracks where the channel that catapulted Haliey Welch to fame failed to get proper consent, what their business model is, and why Haliey decided to go into business for herself. Next time: the debt TikTok owes to Girls Gone Wild, and why Talk Tuah got more downloads than this podcast.

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