Halloween is expected to be at record levels according to National Retail Federation. Overall interest and participation in the holiday is up generally with 69% of consumers planning to celebrate the holiday. That level of participation is up from 65% in 2021 and correspondingly total Halloween spending is projected to reach a record 10.6 billion this year, topping last year's record of 10.1 billion. Increased spending is particularly enlightening in that people are making Halloween a priority.