HALO Talks: Elevating Wellness

"I'm very bullish on the return to boutique and studio in-person fitness," states Jack Thomas, Founder & CEO of the high end chain BASE out of Bangkok, Thailand. This discussion touches on the state of COVID in Thailand and its affect on the industry. They also chat about the cultural differences around Asia's handling of the pandemic versus the US and UK, how BASE created and leveraged a unique technology for group fitness classes, some lessons learned while visiting boutique facilities in New York, investor sentiment in the HALO sector in Asia, and more!

"I'm very bullish on the return to boutique and studio in-person fitness," states Jack Thomas, Founder & CEO of the high end chain BASE out of Bangkok, Thailand. This discussion touches on the state of COVID in Thailand and its affect on the industry. They also chat about the cultural differences around Asia's handling of the pandemic versus the US and UK, how BASE created and leveraged a unique technology for group fitness classes, some lessons learned while visiting boutique facilities in New York, investor sentiment in the HALO sector in Asia, and more! 

"Part of our Mission is to conduct an amazing, two way, connected, live stream workout with coaches that see and care about you. . . and two-way is the word I want to repeat! We're one of the leaders in it, and it's what the Peloton's of the world simply aren't doing," states CEO and serial entrepreneur Kyle Bergman. A former lacrosse college athlete who went on to play on the Israeli national team, Kyle got his retail background at Bloomingdales, coached for 4 years at Orange Theory and Flywheel and founded Sweat From Home due to COVID. This wide ranging chat touches on the critical importance of focusing on hiring the right people for word-of-mouth growth, the importance of using breakout rooms in ZOOM, dealing with competitors, and how Five Guys Burgers are critical to the fitness industry! (Not a typo!) Listen now to learn more.

"Part of our Mission is to conduct an amazing, two way, connected, live stream workout with coaches that see and care about you. . . and two-way is the word I want to repeat! We're one of the leaders in it, and it's what the Peloton's of the world simply aren't doing," states CEO and serial entrepreneur Kyle Bergman. A former lacrosse college athlete who went on to play on the Israeli national team, Kyle got his retail background at Bloomingdales, coached for 4 years at Orange Theory and Flywheel and founded Sweat From Home due to COVID. This wide ranging chat touches on the critical importance of focusing on hiring the right people for word-of-mouth growth, the importance of using breakout rooms in ZOOM, dealing with competitors, and how Five Guys Burgers are critical to the fitness industry! (Not a typo!) Listen now to learn more.

When asked about the digital "hybridization" of the industry, long time industry veteran Bill McBride states, "It's going to be like a swimming pool. Not all your members are going to use it, but when you sell a membership, everyone wants it! So you must have a strong virtual, digital program available, now more so then ever." This wide ranging discussion touches on the effects the pandemic had in our sector, the stronger footing we must gain in Washington to effect real change, the need for licensure and standards, thoughts on the next few months as things continue to open up, and more!

When asked about the digital "hybridization" of the industry, long time industry veteran Bill McBride states, "It's going to be like a swimming pool. Not all your members are going to use it, but when you sell a membership, everyone wants it! So you must have a strong virtual, digital program available, now more so then ever." This wide ranging discussion touches on the effects the pandemic had in our sector, the stronger footing we must gain in Washington to effect real change, the need for licensure and standards, thoughts on the next few months as things continue to open up, and more!

"One thing campus recruiters, athletes, and professionals don't have a lot of is time," states The Athlete Book Founder, Ryan Drummond. In this update, Ryan takes us through their new point-based system focused around consuming content and creation of a leaderboard which puts coaches on the map of an athlete's career path and development. "Nobody wants to be on the bottom," he says. Among many other advantages, this also provides the employer the opportunity to tell the story of what they're looking for. It puts education about the company and culture ahead of the application links. Perhaps most exciting is their new, full integration with Remo's incredible event planning software which Integrity Square will be utilizing for an event, March 2021.

"One thing campus recruiters, athletes, and professionals don't have a lot of is time," states The Athlete Book Founder, Ryan Drummond. In this update, Ryan takes us through their new point-based system focused around consuming content and creation of a leaderboard which puts coaches on the map of an athlete's career path and development. "Nobody wants to be on the bottom," he says. Among many other advantages, this also provides the employer the opportunity to tell the story of what they're looking for. It puts education about the company and culture ahead of the application links. Perhaps most exciting is their new, full integration with Remo's incredible event planning software which Integrity Square will be utilizing for an event, March 2021. 

On what ShapeLog can do for your club, Co-Founder & CEO Bryan O'Rear states, "Imagine user behavior is something that you know well in half of your facility, but that journey falls off very quickly as they traverse over into the strength and functional areas. There is now a chance for you to really understand that user behavior that otherwise was just dark. How do you plug yourself into their journey at the right time and make sure they're well aware of the complete offerings at your facility?" ShapeLog brings a connectivity to the strength world which was previously unavailable--and that opens up an exciting new realm of possibilities. Listen now to learn more about this game-changing technology!

On what ShapeLog can do for your club, Co-Founder & CEO Bryan O'Rear states, "Imagine user behavior is something that you know well in half of your facility, but that journey falls off very quickly as they traverse over into the strength and functional areas. There is now a chance for you to really understand that user behavior that otherwise was just dark. How do you plug yourself into their journey at the right time and make sure they're well aware of the complete offerings at your facility?"  ShapeLog brings a connectivity to the strength world which was previously unavailable--and that opens up an exciting new realm of possibilities. Listen now to learn more about this game-changing technology!