After I presented at Pubcon Austin, I decided to sit in on some of the other sessions. Here is a snippet of Katy Katz’s talk about social media content.

Katy Katz on Twitter

Marketing Refresh website

Growing a network and a business takes commitment. Not only from you, but from those you want to sell to and connect with.

The Content Whipserer joins me today to talk about creating effective content.

What does it mean to be a content whisperer? It means being able to work with different personalities and use techniques to get content out of them.

Tips:

It is important to marry good content to good visuals. Make your content scannable.

Parting thoughts from Danielle: Even though is it not always easy, stay true to yourself!

Connect with the content whisperer:

Linkedin: https://www.linkedin.com/in/daniellegraymba/

Twitter: @DanielleGrayMBA

Website: https://www.dgmarketingco.com

In this episode, I am joined by Chris Herndon, founder of Lead Out Strategies. We talk about turning donors and customers into raving fans by having a sense of community, belonging and being entertaining. We also talk about the importance of building a customer community and celebrating your fans, what NHL Hockey players and broadway musicals have in common, and why curiosity is underrated.

Reach out to Chris on LinkedIn or follow him on Twitter @Herndo

I recently took a look at my book reviews and noticed that the last one that I received was a one star review. My book is not for everyone and I understand that. While disheartened, I know that some people may want more information.

This reviewer was looking for more in depth information and possible some metrics. That is good feedback for a follow up book.

Make that that you are encouraging feedback, good and bad. It helps you grow personally and professionally. The feedback can help you improve or keep doing what you are doing.