Hashtag Creative Roundtable

Same parents. Same upbringing. Two completely different personalities — and businesses! Meet brothers Sean Goodrich of Goodrich Wealth Planning and Joe Goodrich of Euphoria Hair Salon, both entrepreneurs in St. Petersburg, Florida. One deals in dollars and financial decisions. The other deals in hair, creativity, and big personalities. But how different are they really?

Join Hashtag Creative's Sue Hoffman and co-host Amy Lynch for a hilarious, candid conversation about entrepreneurship, family dynamics, managing people, taking risks, and what two brothers from seemingly different worlds can learn from each other.

Expect some brotherly rivalry, a little brutal honesty, and plenty of laughs!

With Laura Yaeger & Ellen Presby

When you are the one running the business, making the decisions and helping everyone else solve their problems—who do you turn to?

Sue Hoffman sits down with attorneys and longtime friends Laura Yaeger and Ellen Presby for a conversation about what it really takes to build a successful practice without trying to do everything yourself.

They talk systems, delegation, leadership, getting out of the weeds and protecting the time you need to actually think about where your business is going. But the conversation goes beyond business strategy to something just as important: finding your people.

From trusted colleagues who will pick up the phone to friendships that give you a safe place to vent, laugh, ask for advice—or hear something you may not want to hear—Laura and Ellen share why no one succeeds entirely on their own.

Because being at the top does not mean you have to be there alone.

So, who’s in your corner?

What actually changes when there are no men in the room? 😂

In this episode of the Hashtag Creative Roundtable, Sue Hoffman sits down with Sandy Bean and Robyn Sayles for No Boys Allowed: What Happens When Women Network Differently?

Starting with the story of how a small coffee gathering grew into St. Pete Girl Boss, the conversation expands into women, networking, friendship, business, coaching, and community. Do women network differently? Is there less selling and more helping? What makes networking feel authentic instead of transactional? And who takes care of the woman who’s busy taking care of everything else?

Plus, Sandy and Robyn take on Worth It or Skip It? — Girl Boss Edition, from elevator pitches and networking groups to “pick your brain” coffees, doing business with friends and, yes…men asking if they can come to Girl Boss. 😂

It’s funny, candid, and occasionally a little inappropriate — exactly how a Roundtable should be.

What happens when two friendly competitors sit down and compare notes? In the very first episode of the Hashtag Creative Roundtable, Hashtag Creative founder Sue Hoffman is joined by DesignPod founder Jessica Adanich for a candid, funny conversation about what has changed in marketing, what clients are asking for now, the AI tools they love (and the things they would never trust AI to do), trends that are worth the hype—and a few they are completely over.

Plus, Amy Lynch joins from Ireland for The International Take, and everyone weighs in on a rapid-fire round of Worth It or Skip It?

It is marketing talk without the buzzwords, posturing, or pretending we have all the answers.