Hosts Gil Bashe and Gregg Masters welcome Nick Adkins, Co-Founder, Pinksocks.Life a tax exempt 501(c)(3) charitable organization focused on promoting human connection around the world. They discuss the genesis of the movement and the role of gifting 'for free and for fun' to make a difference in the lives of others. The pinksocks movement empowers people from all walks of life to connect with anyone, anywhere, by creating a global community of pinksocks-wearing people who are focused on kindness, empathy, connection, and love. The movement has been decommoditized from its beginning in 2015 – all pinksocks are gifts. Every connection made between the gift giver and recipient is based on an authentic connection, not a transaction.

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