Speed dating for doctors, an opinion that hospitals should not mass advertise, random topic adventure, ads we love and more.

Controlling variables with marketing measurement, the question of anonymity on public forums and more.

Dealing with bloggers and social media rants, breaking down internal silos, convincing leadership to do the right things, pricing and more

The "everyone else is doing it" mentality, healthcare reform and its impact on hospital marketing, an iphone left in a bar and more

Our new book is out, is quality in healthcare assumed?, social media block of the week and more.

Brand building with physicians, marketing measurement - what's important to you?, thoughts on the new ipad and more.

A new marketing term, using microsites and their impact, ads we love and more.

This week: Chris's new book on measurement, cost benchmarking, competition in healthcare - bad or good?

This week: Olympic rant, what we tell ourselves about advertising is hooey, the law of expectations with healthcare

This week: Special guest Reed Smith, integrating social platforms into traditional websites,

mobile applications in healthcare, the Cleveland Clinic and Lowe's healthcare deal