Every new strategy will slow your business down by about 20%. That's not a reason to avoid it — but it is a reason to stop reaching for strategy when what you actually need is clarity.

In this episode, I break down why hiring another coach, buying another playbook, or adding another funnel often makes things worse — not better. When you're operating from fear, reactivity, or control, strategy becomes a coping mechanism, not a growth lever. And I've watched it happen in rooms where people paid $30,000 and still couldn't execute.

You'll learn:

• Why strategy doesn't work until you do — until your true self is in the driver's seat
• How we use new strategies to regulate our nervous system instead of solve real problems
• What it actually looks like to approach a challenge from clarity, curiosity, and calm
• Why your current challenge IS your strategy — if you know how to see it

Apply for Clarity 6-month private container for founders ready to lead from self $4,500 — Klarna available | HIPAA compliant https://cztr6g073tp.typeform.com/to/LC6cTsgQ

Connect with Eugene

LinkedIn https://www.linkedin.com/in/eugene-berezin/

Instagram https://www.instagram.com/eugene.berezin/

YouTube https://www.youtube.com/@Eugene.Berezin

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If I can't have joy in my business, I don't want it. And yet — I wasn't supported the way I needed to be when navigating big pivots, big decisions, and big life transitions. I had strategy. I had two great coaches. What I didn't have was support to unblock myself.

In this episode, I share the personal journey that led me to completely redesign my container. Why I stopped leading with strategy. Why I now start with unblocking your true self through Internal Family Systems and hypnotherapy. And why suffering in business is optional — even when pain is not.

You'll learn:

• Why strategy without self-energy creates more chaos, not less
• How I use IFS, hypnotherapy, and ego states therapy to unblock execution
• What my 6-month container actually includes — and who it's for
• Why livestreaming is the most authentic channel left in the age of AI

Apply for Clarity 6-month private container for founders ready to lead from self $4,500 — Klarna available https://cztr6g073tp.typeform.com/to/LC6cTsgQ

Connect with Eugene

LinkedIn https://www.linkedin.com/in/eugene-berezin/

Instagram https://www.instagram.com/eugene.berezin/

YouTube https://www.youtube.com/@Eugene.Berezin

Trust recession isn't just slowing your sales. It's doing something deeper — it's eroding your trust in yourself.

In this episode, I unpack what happens inside your mind when your best efforts stop producing predictable results. Your system starts generating parts that say: "You're not capable of running this. Let me take over." And suddenly, you're outsourcing your agency to the next shiny mastermind, the next income claim, the next coach who looks like they have it figured out.

You'll learn:

• How trust recession creates self-trust erosion — and why that's the real damage
• The difference between founder mindset and victim mindset
• Why your internal "manager" takes over when results don't match effort
• How to stop blaming external conditions and reclaim your internal CEO

Apply for Clarity 6-month private container for founders ready to lead from self https://cztr6g073tp.typeform.com/to/LC6cTsgQ

Connect with Eugene

LinkedIn https://www.linkedin.com/in/eugene-berezin/

Instagram https://www.instagram.com/eugene.berezin/

YouTube https://www.youtube.com/@Eugene.Berezin

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You've hired coaches, joined masterminds, bought the playbooks. You get excited, gain momentum — then collapse. And somehow, you end up hiring the same type of person again.

In this episode, I break down why this pattern repeats and what it reveals about your internal system. It's not a consistency problem. It's not the wrong coach. It's that you're hiring from a dysregulated state — and no strategy can survive that.

You'll learn:

• Why your mind operates like an organization — and what happens when the CEO isn't in charge
• How hiring from lack, urgency, or fear guarantees you'll repeat the same pattern
• What most coaching containers are missing: support through uncertainty
• How to flip the script and hire from clarity, creativity, and self-leadership

Apply for Clarity 6-month private container for founders ready to lead from self https://cztr6g073tp.typeform.com/to/LC6cTsgQ

Connect with Eugene

LinkedIn https://www.linkedin.com/in/eugene-berezin/

Instagram https://www.instagram.com/eugene.berezin/

YouTube https://www.youtube.com/@Eugene.Berezin

Ease and flow in business isn't about easier circumstances. It's about who's in the driver's seat when things get hard.

In this episode, I break down the eight qualities of your true self — from Internal Family Systems — that create grace, ease, and flow even when the market is volatile, the strategy isn't working, and uncertainty is constant. These aren't qualities you gain from another course or coach. They're already in you. The work is removing what's blocking them.

You'll learn:

• The 8 qualities: calm, clarity, creativity, courage, confidence, connectedness, compassion, curiosity
• Why these qualities — not funnels or tactics — drive real business growth
• How wounded and reactive parts hijack your access to flow
• Why I restructured my entire container around unlocking self first, strategy second

Apply for Clarity 6-month private container for founders ready to lead from self https://cztr6g073tp.typeform.com/to/LC6cTsgQ

Connect with Eugene

LinkedIn https://www.linkedin.com/in/eugene-berezin/

Instagram https://www.instagram.com/eugene.berezin/

YouTube https://www.youtube.com/@Eugene.Berezin

div]:bg-bg-000/50 [&_pre>div]:border-0.5 [&_pre>div]:border-border-400 [&_.ignore-pre-bg>div]:bg-transparent [&_.standard-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.standard-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8 [&_.progressive-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.progressive-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8"> _*]:min-w-0 standard-markdown">

You've invested in the strategy. You know it works for other people. So why can't you execute it?

In this episode, I break down why your executive function gets hijacked before your strategy ever has a chance to succeed. It's not discipline. It's not the wrong tactic. It's that your wounded parts — your internal "managers" and protectors — have taken over the driver's seat. And they don't have access to the clarity, calmness, or creativity required to see anything through.

You'll learn:

• Why your true self is the CEO of your mind — and what happens when it's not in charge
• How protective parts hijack your executive function under pressure
• A self-coaching exercise (Executive Console) to reclaim the driver's seat
• Why I restructured my entire offer around this problem

Apply for Clarity — 6-month private container for founders ready to lead from self: https://cztr6g073tp.typeform.com/to/LC6cTsgQ

Connect: LinkedIn: https://www.linkedin.com/in/eugene-berezin/ I

nstagram: https://www.instagram.com/eugene.berezin/

YouTube: https://www.youtube.com/@Eugene.Berezin

The problem isn't that you're bad at hiring. It's that you're hiring from the wrong state.

In this episode, I break down why entrepreneurs keep making disappointing hires — coaches, therapists, team members, agencies — and what Internal Family Systems reveals about the real issue. When you hire from urgency, lack, or desperation, your internal "managers" are running the show. When you hire from self-leadership, everything changes.

You'll learn:

• Why hiring from "lack" sets you up for disappointment
• How your internal protectors hijack your decision-making
• What it means to hire from clarity, calmness, and curiosity
• Why no one can sell you certainty — and where it actually comes from

Apply for Clarity — 6-month private container for founders ready to lead from self-agency: https://cztr6g073tp.typeform.com/to/LC6cTsgQ

Connect: LinkedIn: https://www.linkedin.com/in/eugene-berezin/

Instagram: https://www.instagram.com/eugene.berezin/

YouTube: https://www.youtube.com/@Eugene.Berezin

You're not undisciplined. Your nervous system is running a protection protocol — and it doesn't care about your revenue goals.

In this episode, I break down why entrepreneurs keep starting and stopping using Internal Family Systems (IFS). You'll learn how your internal "managers" and "firefighters" hijack execution, how to know if you've actually earned your pivot, and what it takes to build the capacity to stay the course when nothing feels certain.

This isn't strategy. It's the internal infrastructure that makes strategy work.

Apply for Clarity — 6-month private container for founders who already know what to do: https://cztr6g073tp.typeform.com/to/LC6cTsgQ

Connect: LinkedIn: https://www.linkedin.com/in/eugene-berezin/ I

nstagram: https://www.instagram.com/eugene.berezin/

YouTube: https://www.youtube.com/@Eugene.Berezin

Are you a high-performing entrepreneur struggling with burnout? You are not lazy—you are burnt out.

This episode directly challenges the highly influential, yet psychologically flawed, myth that "burnout isn't real." We go beyond surface-level fixes and dive deep into the medical and psychological reality of burnout, especially for those experiencing the silent killer: high-functioning burnout. This is for the entrepreneurs who are "dead inside" but still running systems, missing the joy, and creating a toxic job for themselves.

Learn the specific strategies and personalized support required to recover, restore your creativity, and build a business that serves your freedom, not the other way around.

In This Episode, You Will Learn:

• The medical and psychological evidence proving that burnout is real.
• How to identify the three core types of burnout in entrepreneurs, including High-Functioning Burnout.
• The essential strategies to prevent burnout and how to plan for full recovery.
• How to re-evaluate your effort vs. return on investment (ROI) to avoid working harder with no results.
• The critical distinction between a celebrity coach and a strategic advisor with expertise in human psychology—and why you need the latter for sustainable success.
• A new perspective on hiring a CEO to step out of the daily operations and reclaim your freedom.

Connect with Heart And Profit Podcast

📅 Schedule a Consultation Call with Me: https://cztr6g073tp.typeform.com/to/LC6cTsgQ

👉 Connect with Me:

• LinkedIn™: https://www.linkedin.com/in/eugene-berezin/
• Instagram: https://www.instagram.com/eugene.berezin/
• YouTube: https://www.youtube.com/@Eugene.Berezin
• Heart & Profit Podcast (Apple): https://podcasts.apple.com/us/podcast/heart-and-profit-podcast/id1747579602?i=1000732801207
• Heart & Profit Podcast (Spotify): https://open.spotify.com/episode/0DkHcRrCRTFxUsLVNciC2o?si=Ldzg1AEaTEGAzLKw49Nwiw

Timestamps

00:00 Introduction to Burnout Myths

00:36 Understanding Burnout: Medical and Psychological Perspectives

01:41 Identifying Burnout in Entrepreneurs

04:01 Symptoms and Effects of Burnout

04:59 Strategies to Prevent and Recover from Burnout

06:08 Balancing Effort and Recovery

11:36 High-Functioning Burnout: Recognizing and Addressing It

16:02 Finding Support and Building a Sustainable Business

22:32 Conclusion and Final Thoughts

I Lost Everything: The Spiritual Pivot That Saved My Business

I hit rock bottom in my business. My Q4 was disastrous, I had to let go of support staff, and I faced a complete identity crisis. This is the raw, transparent story of losing everything and the one profound spiritual shift that not only saved my business but redefined my true purpose.

After years of traditional career coaching, the financial and psychological strain of entrepreneurship forced me to ask: am I here for the long game? In this episode, I share the devastating journey of 2024, the spiritual growth of 2025 (learning Kabbalah, leaning into spiritual psychology), and how I finally claimed my true expertise: blending strategy, hypnotherapy, and human psychology to help leaders remove internal friction and build a fully aligned business.

⬇️ GET ACCESS TO THE NEXT LEVEL (2026 Waitlist)

If you are curious about what I am building for 2026 and want the roadmap to remove internal friction in your career and life, sign up for the waitlist now. This is your guarantee for transparent conversation and the aligned strategy you are craving:

https://eugene-berezin.kit.com/waitlist

🎧 Listen on the Heart & Profit Podcast

This is also available as a podcast episode on my new channel! Listen while you commute or work out: https://www.youtube.com/@heartandprofitpodcast

🌐 CONNECT WITH ME

I respond to every message! Let's connect on social media.

• LinkedIn™: https://www.linkedin.com/in/eugene-berezin/
• Instagram: https://www.instagram.com/eugene.berezin/