In episode 11 of Platform Builders, Christine Spang and Isaac Nassimi chat with Greg Galant. Greg recounts his early entrance into podcasting, social media, and eventually PR tech. He shares war stories from the early 2000s, including launching a podcast before “podcasting” was popular, creating the viral Shorty Awards, and bootstrapping Muck Rack into a multi-million dollar SaaS company. The conversation offers a unique lens on innovation, timing, media evolution, and how AI is reshaping earned media.