This week's Helpful Hot Take is all about gifting. We welcome back Tara Soles, the (former) Partner Marketing Manager at Postal, who explains how to create a gifting campaign that drives personal connections. Since recording this episode, Tara received a job offer at Mindbody as their Strategic ABM Program Manager.

Helpful Hot Take 5: How to to Create a Personalized Experience & Gifting Campaign

The B2B landscape is always changing. New sales & marketing methods, changing political environments, and world-altering events. The B2B Growth Marketer Podcast, hosted by Alex Meade of Beacons Point, aims to unpack how businesses meet the challenges of the ever-evolving world. Alex will be joined by leaders in marketing, demand generation, content, video, sales, and business to explore the best ways to grow.

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The B2B landscape is always changing. New sales &amp; marketing methods, changing political environments, and world-altering events. The B2B Growth Marketer Podcast, hosted by Alex Meade of Beacons Point, aims to unpack how businesses meet the challenges of the ever-evolving world. Alex will be joined by leaders in marketing, demand generation, content, video, sales, and business to explore the best ways to grow.

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Helpful Hot Take 5: How to to Create a Personalized Experience & Gifting Campaign

Helpful Hot Take 5: How to to Create a Personalized Experience & Gifting Campaign