Business Legacy

Helping People Sleep Better with Data-Driven Reviews


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What happens when you mix analytical rigor with an everyday product like a mattress? You get NapLab, a data-driven review site created by Derek Hales, whose mission is to help people sleep better by eliminating the guesswork behind mattress shopping.

In this episode of the Legacy Podcast, host Paul Dio sits down with Derek to explore how a personal frustration with mattress shopping led to a full-time career in objective sleep product testing. What started as a weekend side project quickly turned into one of the most trusted mattress review platforms online.

Derek walks through his meticulous testing process, the surprising metrics that matter most in choosing a mattress, and how NapLab's data-backed approach differentiates them in an industry that's often dominated by biased affiliate marketing. You'll also hear why he believes sleep is the foundation of health and how helping others rest better is his true legacy.

Timestamps

00:01:00 – How Derek's mattress shopping turned into a review business 00:03:15 – NapLab's testing process and lab setup explained 00:06:45 – Staying unbiased in a biased, money-driven review world 00:08:40 – How they use data to validate and score mattress quality 00:10:30 – The 3 most important questions when choosing a mattress 00:12:00 – Industry trends NapLab is influencing through objective testing 00:13:45 – How often people replace mattresses and lifecycle decisions 00:15:00 – Managing couples with different sleep preferences 00:17:00 – Why past mattress experience matters in future recommendations 00:18:00 – Derek's motivation: helping people rest, restore, and heal 00:19:35 – Where to learn more and get a personalized recommendation

Connect with Derek

🌐 Website: https://naplab.com📄 Personalized Mattress Recommendation: naplab.com/recommendation (24-hr response)

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Episode Resources

Connect with Derek here and find more about what he does: https://naplab.comLegacy Podcast: For more information about the Legacy Podcast and its co-hosts, visit https://businesslegacypodcast.com Leave a Review: If you enjoyed the episode, leave a review and rating on your preferred podcast platform. For more information: Visit https://businesslegacypodcast.com to access the show notes and additional resources on the episode.

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Business LegacyBy Legacy Planner For Serial Entrepreneurs | Strategic Advisor