As more and more businesses try to find ways to get involved in the world of esports and gaming, it’s crucial they have a place that can help guide them in the right direction and help them make the connections they need. 

That’s exactly what the Esports Trade Association does by helping those within the industry or looking to get involved, find a way, learn more, and connect with the individuals who can help them.

Megan Van Petten, Founder of the Esports Trade Association, joins Rebecca on this episode of the Future of Marketing in Esports to talk about the ESTA, and the role it’s had within this booming industry. 

They also talk about going back to live events, and what they’re hoping the future of esports will look like.

To learn more about the trade association, visit: https://esta.org