How can organisations leverage the social media ecosystem in China to boost employer branding? Anne-Marie McCaughan, APAC Head of Employer Branding and Recruitment at Henkel and Beecher Ashley-Brown, Co-Founder and Senior Vice President at AJINGA.com discuss the growing influence of WeChat in China.

Henkel, Anne-Marie McCaughan & AJINGA.com, Beecher Ashley-Brown - The Power of WeChat (Oscar Fuchs)

The ChapmanCG Global HR Interview is a compilation of discussions with some of the world’s foremost HR and Talent leaders. Join our CEO, Ben Davies, and other senior members of the ChapmanCG team, as we interview the people who are influencing and changing the HR profession around the world.
 
ChapmanCG is an international executive search firm dedicated to the Human Resources profession. We partner with CEOs to appoint their global Heads of HR, and also work with CHROs to build their HR teams at the global, regional and local level. Visit us at chapmancg.com.

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The ChapmanCG Global HR Interview is a compilation of discussions with some of the world’s foremost HR and Talent leaders. Join our CEO, Ben Davies, and other senior members of the ChapmanCG team, as we interview the people who are influencing and changing the HR profession around the world. ChapmanCG is an international executive search firm dedicated to the Human Resources profession. We partner with CEOs to appoint their global Heads of HR, and also work with CHROs to build their HR teams at the global, regional and local level. Visit us at chapmancg.com.

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Henkel, Anne-Marie McCaughan & AJINGA.com, Beecher Ashley-Brown - The Power of WeChat (Oscar Fuchs)

Henkel, Anne-Marie McCaughan & AJINGA.com, Beecher Ashley-Brown - The Power of WeChat (Oscar Fuchs)