Explore DiSC profiling with Charissa Holland, founder of Impact Persona. DiSC, created by psychologist William Marston, helps businesses understand team dynamics through four traits: Dominance, Influence, Steadiness, and Conscientiousness.

You’ve probably heard the term CFO before, but what exactly does it mean? And why do you need one for your business?

CFO stands for Chief Financial Officer. Traditionally, CFOs are senior executives responsible for overseeing the financial actions of a company. They anaylse financial strengths and weaknesses, propose corrective actions and ensure financial compliance. 

Now, imagine having all of these financial insights and strategies tailored specifically for your business. You’re probably thinking that would be great, but that’s going to come with a hefty price tag. Well, that’s where a Virtual CFO comes in. 

A Virtual CFO, like myself, offers the same expertise and strategic guidance as a traditional CFO but on a part-time or consulting basis. This means you get access to high-level financial advice and support without the expense of a full-time salary.

So, what sets a Virtual CFO apart from an accountant? 

Generally speaking, accountants focus primarily on historical financial reporting and compliance. Virtual CFOs take a proactive approach to your business’s financial health. We’re not just crunching numbers; we’re helping you interpret them, guiding your financial decisions, and planning for the future. 

Think of your accountant as a scorekeeper. They ensure your financial records are accurate and compliant. A Virtual CFO is your strategic partner, working with you to achieve your business goals and maximise your profitability. 

Here’s why you need a Virtual CFO in your business:

Strategic Financial Planning:

A Virtual CFO helps you develop long-term financial strategies aligned with your business goals. Whether it’s growth initiatives, cash flow management, or investment decisions. We provide you with the insights you need to succeed. 

Expert Financial Analysis: 

We analyse your data in-depth, identifying trends, risks and opportunities. This proactive analysis allows us to make informed recommendations that drive financial performance. Personally speaking, being quite a spreadsheet nerd, this is such a crucial step that doesn’t get spoken about often. The information found when analysing data is gold and really helps you take the right actions in your business. 

Cost Efficiency:

Many people believe that having this skillset and support is going to cost more than the budget allows. Hiring a full-time CFO understandably can be costly for a small to mid-sized business. A Virtual CFO offers flexible, cost-effective solutions tailored to your budget and business needs. You receive high-level expertise without the huge overhead. Win win. 

So, in summary, a Virtual CFO is your financial strategist, advisor and partner in navigating business. Whether you’re aiming for growth, facing financial challenges, or planning for the future, having a Virtual CFO on your team can make all the difference. 

I hope this episode has shed some light on the role of a Virtual CFO and how it can benefit your business. Thanks for listening.

Spotify: ⁠⁠⁠https://podcasters.spotify.com/pod/show/jitixa-raniga⁠⁠⁠

YouTube: ⁠⁠⁠https://www.youtube.com/@herprofitableempire⁠⁠⁠

Why did I relaunch?

I’ve been asked why I’m relaunching the podcast. Why didn’t I carry on with the old podcast name?

I want this podcast to feel bigger and exciting and inspiring. I want to encourage others to reach for bigger goals and not settle for just enough. That’s why I landed on Empire. It’s really expansive and limitless. I had to keep 'profitable' because that’s one main part of what I do. And most of my clients are amazing women, building awesome businesses and are so inspiring. I want to invite even more in my network. And that’s where the new name came from. Her Profitable Empire. I played around with others and they didn’t feel quite right. As soon as this came up, that was it. Locked in!

I’ve been making a lot of changes behind the scenes. My services are more aligned to who I am and the value I provide. So a relaunch seemed the right choice. Yes it does mean starting from scratch somewhat. Yet I trust that this will be the right move for me. Sometimes you just need a fresh start. 

I’m still keeping The Profitable Small Business, the old name, for something else. So I’m in the process of moving my business back to my name. I want this podcast to inspire others to think big and make MORE MONEY!

So that’s why I’m relaunching. I love hearing your questions, so send me yours and I’ll do my best answer.

Thanks for listening.

Spotify: ⁠⁠https://podcasters.spotify.com/pod/show/jitixa-raniga⁠⁠

YouTube: ⁠⁠https://www.youtube.com/@herprofitableempire⁠⁠

Welcome to Her Profitable Empire.

I'm Jitixa Raniga, your host and guide on this journey to unlock the full potential of your business.

In this podcast, we'll dive deep into the world of business finance, offering practical tips, insightful interviews, and actionable strategies to help you navigate the complexities of entrepreneurship with confidence and clarity.

As a Virtual CFO and Data Analyst with over two decades of corporate experience, I've worked with senior executives at renowned companies like Disney, Bombardier, and NewsCorp. Now, I'm here to bring that expertise to you, the women CEOs and business leaders who are driving innovation and growth in their industries.

Each episode, we'll explore topics such as profitability, cash flow management, pricing strategies, financial forecasting, and more. We'll cover everything you need to know to optimize your business's financial performance and achieve sustainable growth.

Along the way, we'll feature interviews with successful entrepreneurs who have overcome obstacles, achieved financial success, and are making a difference in their industries. Their stories will inspire and motivate you to reach new heights in your own business.

Whether you're just starting out or looking to scale your business to new heights, "Her Profitable Empire" is your go-to resource for practical advice and expert insights.

Join me as we unlock the secrets to financial success and build a profitable empire together. Please subscribe to this podcast and we'll see you on the next episode.

YouTube: https://www.youtube.com/@herprofitableempire