Tyler's story is told through the people who love it most. Loni Lilley, Marketing Manager for Visit Tyler, shares how she went from teaching graphic design to promoting one of East Texas' most beloved cities—and why Tyler's heart, history, and hometown feel make it a destination worth discovering. From the Rose Festival and Azalea Trails to new events like the Brick Street Revival and the growing rodeo scene, Loni gives us an inside look at what makes Tyler special and what's coming in 2026.Discover more local stories and stay connected: https://heyetx.vista.page/#HEYETX #Podcast #EastTexas #SupportLocal #CommunityVoices #ETXStories #VisitTyler #TylerTexas #TylerTX #EastTexasTourism #RoseCapital #AzaleaTrails #TylerRoseFestival #CityMarketing #TourismMarketing #LoniLilley #DowntownTyler #EastTexasDestinations #TylerEvents #SmallTownVibes

Cace’s Kitchen isn’t just a restaurant—it’s a piece of Longview history that never stopped moving forward. Brandon sits down with Cathy and Chelsea Cace to talk about preserving family recipes, rebuilding after the Highway 80 closure, and what it takes to run a multi-generation restaurant in East Texas today.

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Welcome to the Season 4 premiere of HEY ETX Podcast! 🎙️In this episode, Brandon Watson sits down with Dr. Stacy Martin, the newly appointed interim president of Kilgore College. Dr. Martin shares her East Texas roots, her 25-year journey at KC, and her vision for leading with stability, integrity, and student-first purpose during this transition season. You’ll also hear how Kilgore College is serving the region through dual credit, workforce programs, and pathways that help students build real momentum close to home.What’s one way education in East Texas has shaped your story? Share in the comments—we’d love to hear it.Discover more local stories and stay connected: https://heyetx.vista.page/#HEYETXPodcast #EastTexas #SupportLocal #CommunityVoices #ETXStories #KilgoreCollege #EastTexasEducation #HigherEducation #CommunityCollege #Leadership #StudentSuccess #WorkforceTraining #DualCredit

Discover what’s fresh and new in Longview! Today, we’re joined by Tom DeVries, Senior Vice President of Merchandising at Brookshire Grocery Company, to explore the grand opening of Fresh by Brookshire’s—the latest grocery destination bringing quality, variety, and community spirit to East Texas. Hear how this innovative store is redefining the local shopping experience and why it’s such a win for our region. Whether you’re a foodie, a local supporter, or just curious about what’s next for Longview, this episode is for you.
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Experience the heart and harmony of East Texas as we go behind the scenes of "Sounds of the Season" with Tim Whedbee and Ryker Dillard from Mobberly Baptist Church. Discover how this beloved Christmas musical brings together choir, orchestra, and community to celebrate the true meaning Christmas. Hear stories of faith, fun, and the power of local connection that make this event a highlight for families across our region. Join us for a joyful, inspiring look at what makes East Texas shine!Discover more local stories and stay connected: https://heyetx.vista.page/#HEYETX #Podcast #EastTexas #SupportLocal #CommunityVoices #ETXStories #SoundsOfTheSeason #MobberlyBaptist #ChristmasMusical #LongviewTX #FaithInAction #HolidayTraditions #LocalLeaders #ChoirAndOrchestra

SEASON 3 FINALE! In this episode, we sit down with Matthew Hill, founder of The Hill Law Firm, to explore his journey from Pine Tree Pirate to trusted legal advocate, and how his faith and local pride shape every case. Discover how Matthew’s story, values, and commitment to serving others make a difference for families and businesses across our region. Tune in for inspiration, laughs, and a celebration of what makes East Texas special.Discover more local stories and stay connected: https://heyetx.vista.page/#HEYETX #Podcast #EastTexas #SupportLocal #CommunityVoices #ETXStories #MatthewHill #HillLawFirm #LongviewTX #ChristianBusiness #LegalAdvice #LocalLeaders #EastTexasLaw #CommunityImpact #FaithInAction

Step inside the heart of East Texas and meet Kimberly Weinert, the passionate founder of Joyful Noise Music Studio in downtown Longview. Discover how Kimberly’s journey, faith, and love for music have inspired a thriving community where students of all ages find their rhythm, voice, and creativity. From humble beginnings to a bustling hub for music and art, this episode celebrates the people, stories, and dreams that make our region shine.Discover more local stories and stay connected: https://heyetx.vista.page/#HEYETX #Podcast #EastTexas #SupportLocal #CommunityVoices #ETXStories #JoyfulNoise #LongviewTX #MusicEducation #WomenInBusiness #LocalArts #FamilyBusiness #MusicLessons #ArtClasses #KimberlyWeinert

Are you ready for a story of grit, growth, and prayer? Join us as Chad & Rachael Reeves of Shivers Natural Snow return to share how a whirlwind year of challenges, faith, and big dreams has transformed their East Texas business—and their lives. From overcoming personal hurdles to landing new partners and scaling up, this episode is a celebration of perseverance, God's provision, and the power of local support. Discover more local stories and stay connected: https://heyetx.vista.page/#HEYETX #Podcast #EastTexas #SupportLocal #CommunityVoices #ETXStories #ShiversNaturalSnow #SmallBusinessJourney #FamilyBusiness #FaithInBusiness #EastTexasProud #LocalEntrepreneurs #HolidayDrinks #NationwideShipping #shivers

Are you ready to be inspired by real stories of hope and transformation in East Texas? Join us as we sit down with Geoffrey Davis, Executive Director of Hope Road Counseling and Campus Pastor at Mobberly’s Marshall location, to explore how faith, counseling, and community come together to make a difference. Discover how local leaders are meeting real needs and building a stronger, more compassionate East Texas.Discover more local stories and stay connected: https://heyetx.vista.page/#HEYETX #Podcast #EastTexas #SupportLocal #CommunityVoices #ETXStories #HopeRoadCounseling #GeoffreyDavis #MentalHealthMatters #FaithAndCommunity #MarshallTX #MobberlyBaptist #LocalLeaders #EastTexasMinistry #BreakingStigma

Step inside the heart of East Texas as we chat with Macy Bannert, the creative force behind Wild Honey Creamery in Longview. Discover how Macy turned her passion for community and handcrafted, locally sourced ice cream into an award-winning small business that’s become a local favorite. From humble beginnings to overcoming challenges, this episode is a celebration of resilience, flavor, and the power of community. Get the inside scoop on Macy’s journey, her commitment to quality, and what’s next for Wild Honey Creamery.Discover more local stories and stay connected: https://heyetx.vista.page/#HEYETX #Podcast #EastTexas #SupportLocal #CommunityVoices #ETXStories #WildHoneyCreamery #LongviewTX #SmallBusiness #LocalEats #HandcraftedIceCream #WomenInBusiness #CommunitySupport #Entrepreneurship #TexasFood