Your audience will accept you for who you are. But if you're wearing a mask, they will not see you. And if they don't see you, they will not buy from you. They will not connect with you or build a deep and expansive relationship with you because they overlooked you. In this inspiring episode, Adam talks about how people are designed to fit in with society (ever since the caveman days). You should just BE YOU and open up your heart.

Adam dives into... 

• What we get for being real and how to take off “The Mask” you’re wearing
• How to recognize your own personal mask you’re wearing and how it repels people from seeing you as their guide & leader
• Why we have a deep desire to fit in and what the Safety Mechanisms are that we use from our childhood
• Why people are not seeing you as their guide even though they like and appreciate you
• Why it’s not the best to cater to everyone when it comes to your business
• Why you should act differently in different areas of life
• How you can avoid blocking your heart and pushing people away from you and your business