This Week's Show Notes | 07/23/2018 | Higher Ed Parthenon Episode #7

Brian Willett and Dustin Hall, two experts in the Higher Education space, have a conversation about "Marketing"

- Brian Talks About the "Wheel"

- Dustin Talks About MySpace '06 and Where Social is Now

- Marketing Agency vs Internal Marketing Dept vs Mixture of Both

- Traditional Marketing/collateral Material Still Works!

- Face to Face Connections Still Sells the Best

- The Value of Birthday Cards, Thank You Cards, Holiday Cards and Graduation Cards

- Who Make Up Your Tribe?

- Who Are Your School's Social Influencers?

Links Mentioned in the Show:

- Article: "10 Higher Ed Marketing Trends" by Scott Sipherd - https://www.tintup.com/blog/10-higher-education-marketing-trends-2018/

Our Show Sponsors:

- The Admissions Advantage - https://admissionsadvantage.net/

- 24HourPrinters.com - http://www.24hourprinters.com/higheredparthenon