Higher Intelligence

Higher Intelligence

By Dr. JC BonillaBusinessTechnologyEducation
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Higher Intelligence episodes

  • Custom GPTs are the New Productivity Hack for Enterprises

    In this episode of Generation AI, hosts Ardis Kadiu and JC Bonilla explore the growing trend of custom GPTs and how they're being used by enterprises to boost productivity and streamline workflows. They discuss Moderna's impressive adoption of 750 custom GPTs across their organization, from optimizing vaccine doses to other key functions. Ardis shares his experience building custom GPTs for the Generation AI podcast to automate tasks like generating summaries and show notes. The hosts also discuss into OpenAI's vision for the future of AI agents and assistants. This episode is a must-listen for anyone interested in leveraging custom AI tools to work smarter and more efficiently.

    Introduction

    • Ardis and JC catch up and discuss the growing buzz around AI agents and assistants
    • Ardis mentions his recent workshop at the NAGAP conference on building custom GPTs

    Custom GPTs 101

    • What are custom GPTs and how do they work?
    • Ardis explains how custom GPTs can be tailored with specific instructions, personality, and knowledge
    • The benefits of using custom GPTs to automate repetitive tasks and maintain brand voice

    Moderna's AI Success Story

    • Moderna's adoption of ChatGPT Enterprise and custom GPTs
    • 750 custom GPTs used across various functions, from optimizing vaccine doses to other key areas
    • 80% adoption rate and 120 conversations per user per week

    Custom GPTs in Action

    • How Ardis uses custom GPTs to produce the Generation AI podcast
    • JC's custom GPTs: JC Escritor for casual communication and JC Ethos for serious academic writing
    • Using custom GPTs for brainstorming, ideation, and adapting communication styles

    Building Your Own Custom GPTs

    • Different types of custom GPTs: task runners, custom instructions, expert personas
    • Key components of a custom GPT: instructions, data, steps, definitions, disallowed actions, consequences, personality
    • The art and science of crafting effective custom GPTs

    The Future of AI Agents

    • OpenAI's vision for AI agents and the custom GPT store
    • The potential for custom GPTs to power AI assistants and transform workflows across industries
    • Ardis's upcoming course on prompt engineering and building custom GPTs


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    29 min
  • Rethinking University Websites: The Future of AI-Powered Knowledge Discovery

    In this episode, hosts JC Bonilla and Ardis Kadiu explore how AI is disrupting traditional search and revolutionizing knowledge discovery in higher education. They discuss Element451's groundbreaking AI search tool, which combines the power of large language models with university-specific content to provide students with a highly personalized, engaging search experience. The conversation highlights how this new approach could potentially replace static university websites, increase student engagement, and transform the attention economy in higher ed marketing.

    AI's Impact on Search and Knowledge Discovery

    • Discussion of how AI models like ChatGPT are changing the way we search for and discover information
    • Introduction to tools like Perplexity AI that combine large language models with web search capabilities

    Element451's AI Search Tool

    • Overview of Element451's innovative AI search experience for university websites
    • Explanation of how the tool uses AI to provide personalized, context-aware search results
    • Discussion of the tool's ability to incorporate multimedia content like videos and images

    Transforming University Websites and Student Engagement

    • Analysis of how AI-powered search could potentially replace traditional, static university websites
    • Exploration of how this new approach could dramatically increase student engagement and time spent on university sites
    • Insights into how AI search creates a non-linear, "choose your own adventure" experience for students

    The Attention Economy and the Future of Higher Ed Marketing

    • Discussion of how relevance and personalization drive engagement in the attention economy
    • Thoughts on how AI search could be a game-changer for higher ed marketing by capturing and holding student attention
    • Predictions for how AI will continue to transform the student experience and university marketing in the coming years


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    21 min
  • Meta's AI Strategy: From Open Source Models to Integrated Experiences

    In this episode, JC and Ardis discuss Meta's recent AI announcements, including the release of Llama 3, the best open source AI model available, and the introduction of Meta AI assistants across their products. They explore how these developments are transforming social media interactions and enabling more seamless AI experiences. The conversation also touches on the concept of "brandformance," linking brand and performance marketing using AI, and the potential of AI-powered wearables like Meta's Ray-Ban glasses. Tune in to learn about Meta's comprehensive AI strategy and its implications for the future of social media and augmented reality.

    Meta's Llama 3 Open Source AI Model

    • Llama 3 is currently the best open source AI model available
    • It approaches and sometimes beats the performance of smaller closed-source models like Claude 3 Sonet
    • Open source models enable faster innovation and more accessible AI integration for various use cases

    Meta AI Assistants Across Products

    • Meta is introducing AI assistants across their ecosystem, including WhatsApp, Facebook, Instagram, and their feed
    • These assistants provide context-aware support, allowing users to interact with content more effectively
    • AI assistants in social media feeds can help users engage with posts, videos, and articles without leaving the platform

    Brandformance: Linking Brand and Performance Marketing

    • Brandformance is a strategy that combines brand marketing with performance marketing
    • It involves creating viral, organic social media content that subtly promotes a product or brand
    • This approach can be more cost-effective than traditional top-of-the-funnel marketing methods like Super Bowl ads

    AI-Powered Wearables: Meta's Ray-Ban Glasses

    • Meta's Ray-Ban glasses integrate AI capabilities into a stylish, accessible wearable
    • The glasses offer features like voice-activated assistance, photo and video capture, and integration with other apps
    • The success of these glasses depends on factors like pricing, functionality, and social perception

    The Future of AI in Social Media and Beyond

    • Meta's AI strategy demonstrates the growing importance of AI in social media and other industries
    • As AI becomes more integrated into our daily lives, it will transform how we interact with technology and each other
    • The development of AI assistants and open source models will continue to drive innovation and accessibility in the field


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    31 min
  • How ASU is Embracing AI to Lead the Way

    In this visionary episode of Generation AI, Lev Gonick, CIO at Arizona State University, shares how ASU is harnessing the power of artificial intelligence to revolutionize higher education. From personalized student support to cutting-edge research, AI is driving innovation across the university. Lev discusses ASU's groundbreaking partnership with OpenAI, which empowers faculty, staff, and students to develop AI solutions that enhance learning and improve efficiency. He also teases an exciting sneak peek into the capabilities of GPT-5, the next generation of language models. Tune in to discover how ASU is paving the way for a smarter, more accessible future in higher education.

    Guest Name: Lev Gonick, Enterprise CIO, Arizona State University
    Guest Social: https://www.linkedin.com/in/levgonick/


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    21 min
  • Business Models for AI: Who Pays for the Revolution?

    In this episode of Generation AI, hosts JC Bonilla and Ardis Kadiu explore the complex world of business models for artificial intelligence products and services. They discuss recent developments with Google and OpenAI, and break down the various pricing strategies being employed, from free access to premium subscriptions. Ardis shares insights from his experience building AI into Element's higher ed CRM platform. The conversation covers key considerations for monetizing AI, including understanding customer needs, value creation, and strategic pricing. JC outlines eight potential business models, from "AI-first" paradigms to open source approaches. This episode is a must-listen for anyone looking to understand the financial side of the AI revolution.

    Introduction (00:00:00)

    • JC opens the episode and introduces the topic of AI business models
    • Ardis comments on JC's hosting skills

    Google and OpenAI News (00:02:13)

    • OpenAI makes ChatGPT accessible without an account
    • Discussion of OpenAI's motivations and competition with Google
    • Google introduces generative search and the changing user behavior
    • Comparison of Google and OpenAI's business models

    Business Model Fundamentals (00:07:27)

    • Three key aspects: customer needs, value creation, pricing
    • How Ardis approached the business model for Element
    • Balancing cost and differentiators in pricing

    Macro Forces in Business Models (00:10:21)

    • Subscription pricing, consumption pricing, and embedded pricing
    • How Element approaches pricing for its AI features
    • Comparison to other AI-powered business tools

    AI Business Models in the CRM Space (00:14:17)

    • Impact of generative AI on SaaS pricing
    • Microsoft Copilot, Google Gemini, Salesforce Einstein pricing
    • Element's approach to embedding AI without additional costs

    Eight AI Business Models (00:17:14)

    • "AI-First" Paradigm: Embracing AI as a core venture
    • Subscription Model: AI as a service with scalable pricing
    • Feedback Loop Model: Personalization improves with usage
    • Ecosystem Model: Interconnected solutions and diversified revenue
    • Global Solutions, Local Partners: Transfer learning across regions
    • Open Source Models: Community collaboration and customization
    • Uncharted Territories: Adapting and evolving models like Slack

    Element's AI Strategy (00:42:45)

    • Building AI into the platform and figuring out monetization
    • Aligning technology costs with delivered value over time
    • Excitement for upcoming developments and need for more discussion

    Conclusion (00:44:39)

    • Recap of the eight business model variations discussed
    • Call to action for listeners to consider AI pricing from both consumer and business perspectives
    • Ardis signs off and plugs the Enrollify podcast network


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    46 min
  • Leading with AI: Strategic Insights for Higher Ed CMOs

    In this episode, Ardis chats with CMO Michael Bettersworth live at the ASU+GSV AIR Show about the impactful integration of AI in higher education. Michael shares insights from Texas State Technical College’s approach to leveraging technology in marketing and student support, discussing both the potential and challenges of AI in the current educational landscape. The conversation also highlights the importance of aligning new technologies with institutional goals to enhance both student and administrative experiences.

    Guest Name:  Michael Bettersworth, Chief Marketing Officer, Texas State Technical College

    Guest Social: https://www.linkedin.com/in/bettersworth/


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    17 min
  • Embracing AI Without Fear: Preparing Students for a Tech-Driven Future

    Live from the ASU+GSV AIR Show, Ardis Kadiu interviews Pamela Luckett-Smith, Chief Digital Engagement Officer at Dallas College, about the transformative role of AI in education. Pamela shares her expertise on integrating AI into the curriculum to ensure students are not only prepared but also proactive in their approach to future technological landscapes. The discussion focuses on breaking down barriers and fears associated with AI, highlighting how community colleges play a crucial role in technological inclusivity.

    Key Takeaways:

    • AI as an Empowerment Tool: Pamela highlights how AI serves as a critical resource for enhancing student skills and readiness for the evolving job market.
    • Reducing AI Intimidation: Discusses the need for accessible AI education that bridges the gap between fear and familiarity, ensuring no student is left behind.
    • Curriculum Integration: Insights into how AI can be seamlessly incorporated into educational programs to enhance critical thinking and analytical skills.
    • Advancing AI Literacy: Urges higher education leaders to promote AI literacy and adaptability among both students and the wider community.


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    15 min
  • Will AI take our jobs?

    Will AI take our jobs? It's the question on everyone's mind as AI races forward. In this episode, we explore AI's potential impact on work in higher education.

    We discuss the evolution of roles, the rise of AI assistants, and the growing gap between cutting-edge tech and day-to-day realities in academia. One thing is clear: Embracing AI is essential for career survival.

    AI and Job Evolution

    • Discussion on whether AI will lead to job erosion or evolution
    • Historical perspective on how jobs have transformed over time
    • The need for workers to adapt and upskill in the face of AI advancements

    AI Adoption in the Workplace

    • Two camps: those who reject AI and those who embrace it
    • The potential of AI to enhance productivity and enable higher-level work
    • The implications of AI for various industries and job roles

    The Future of AI and AGI

    • The timeline for the development of Artificial General Intelligence (AGI)
    • The potential impact of AGI on knowledge work and creative professions
    • Strategies for individuals to prepare for the AI-driven future of work

    AI Capabilities and Limitations

    • Current limitations of AI, such as memory and multimodal reasoning
    • Expectations for AI advancements in the near future (2024-2026)
    • The emergence of AI agents and their potential to disrupt enterprises

    Embracing AI for Career Success

    • The widening gap between AI technology and workplace practices
    • The importance of adopting AI to remain competitive in the job market
    • Final thoughts on the need to upskill and make AI a companion in one's career journey


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    32 min
  • AI Assistants: Your New Team Members in Higher Ed

    In this episode of Generation AI, hosts Ardis Kadiu and Dr. JC Bonilla explore the exciting world of AI assistants and how they're transforming higher education. Inspired by the groundbreaking AI software engineer, Devon, Ardis shares how Element is creating AI team members to revolutionize student engagement and staff productivity. From AI academic advisors to copywriters and data analysts, these assistants are personalizing the student experience and empowering staff to do the work of five. Discover how AI is reshaping the future of work in higher ed and why you need these powerful tools on your team.

    Introduction to AI Assistants (00:00:00)

    • Definition and capabilities of AI assistants
    • How they differ from chatbots and AI agents

    Devon: The AI Software Engineer (00:03:28)

    • Overview of Devon and its problem-solving abilities
    • Potential applications in higher education

    Element's AI Assistant Revolution (00:13:33)

    • The evolution of Element's AI chatbots
    • Building AI team members for different roles and personas
    • Orchestrating AI assistants to work together seamlessly

    Empowering Staff with AI Assistants (00:21:23)

    • How AI assistants augment staff productivity
    • Examples of AI team members for marketing, advising, and more
    • Balancing AI assistance with human oversight

    The Future of AI in Higher Education (00:32:20)

    • Expectations for advancements in AI reasoning capabilities
    • Potential use cases for AI in admissions and advising
    • How AI assistants will reshape software and the student experience

    Conclusion (00:40:06)

    • Key components of AI assistants: reasoning, memory, tools, and personality
    • The importance of team augmentation and empowerment with AI
    • What to expect from Element's AI assistant platform in the near future


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    44 min
  • Microsoft's New Acquisition, GPT-5's Summer Debut, and NVIDIA's Game-Changer Blackwell

    In this action-packed episode, we discuss the implications of Apple and Google's potential AI partnership for on-device capabilities, Microsoft's strategic acquisition of Inflection AI to bolster their AI offerings, the upcoming release of GPT-5 and its potential impact, Elon Musk's decision to open-source Grok, and NVIDIA's powerful new Blackwell GPU. 

    Apple & Google's AI Partnership

    • Apple licensing Google's Gemini models for iPhones
    • Implications for privacy and on-device AI capabilities
    • Potential impact on consumer AI experiences

    Microsoft's Strategic Acquisition of Inflection AI

    • Microsoft hires Inflection AI founder Mustafa Suleiman and team
    • Strengthening Microsoft's AI capabilities beyond OpenAI partnership
    • Integrating Inflection AI's technology into Microsoft's AI ecosystem

    GPT-5 & OpenAI's Upcoming Releases

    • Leaks suggest GPT-5 arriving this summer with significant improvements
    • Sam Altman teases GPT-5's capabilities and future OpenAI releases
    • Implications for AI-powered products and services

    Open Source Developments: Grok & Beyond

    • Elon Musk's xAI releases Grok as open source
    • Importance of open source models in democratizing AI
    • Potential impact on competition and innovation in the AI space

    NVIDIA's AI Infrastructure Breakthroughs

    • NVIDIA announces Blackwell GPU series for AI workloads
    • Project GRoot: AI platform for robotics and humanoid machines
    • The critical role of AI hardware in enabling generative AI advancements

    AI Assistants Expanding to New Platforms

    • Meta introduces AI assistant for WhatsApp
    • Potential applications for enhanced user experiences and productivity
    • The growing prevalence of AI assistants across various platforms and industries


    - - - -

    Connect With Our Co-Host:
    Dr. JC Bonilla
    https://www.linkedin.com/in/jcbonilla/

    About The Enrollify Podcast Network:
    Higher Intelligence is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

    Enrollify is made possible by Element451. Learn more at element451.com.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    42 min

About Higher Intelligence

From the publisher's feed

The Higher Intelligence podcast delivers smart takes on AI and EdTech for the next-generation campus. Hosted by EdTech executive, data scientist, and professor Dr. JC Bonilla, the show breaks down the…