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If you're a relatively new freelancer, how do you go about marketing yourself? The answer is simple, but not easy. Marketing is about being memorable, and being a generalist isn't memorable, so one of the most powerful things you can do is identify a niche. But, if you haven't done that or don't know how, I have some tips you can use while still in generalist-land.
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These videos are courtesy of Hit Subscribe, a digital marketing partner in the tech space.
If you're just getting started as a freelancer, you might wonder what you need a lawyer's help with. Do you need a contract? Help setting up an LLC? In this video I offer a take based on my experience setting up multiple businesses of what you do and don't need a lawyer for.
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These episodes are courtesy of Hit Subscribe, a digital marketing partner in the tech space.
Are you thinking about hanging out your shingle and don't know how taxes work? Maybe you've never thought about how taxes work (you should, though). In this video, I walk you through how taxes work for freelancers in the US.
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These episodes are courtesy of Hit Subscribe, a digital marketing partner in the tech space.
Are you just starting out as a freelancer or moonlighter, and wondering how to go about finding clients? In this video I lay out a series of fairly specific tactics freelancers can use for finding clients.
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These episodes are courtesy of Hit Subscribe, a digital marketing partner in the tech space.
How do you set your rate as a freelancer? I offer two things in this video:
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These episodes are courtesy of Hit Subscribe, a marketing partner in the tech space.
In this edition, I tackled the subject of dos and don'ts for starting a new business. Join me for a list of things that I think you ought to do, and a list of things I don't think you should bother with -- some of those might surprise you.
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These episodes are courtesy of Hit Subscribe, a marketing partner in the tech space.
I tackle the question that everyone asks sooner or later: should I create some kind of business or just do business as myself?
These episodes are courtesy of Hit Subscribe, a content shop.
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