Episode 4 features an interview with Honey Stinger co-owners Bill Gamber and Rich Hager, who reflect on the company's early days as a seat-of-the-pants startup and share why their own athletic lives and ambitions are such a key part of Honey Stinger's DNA.
Bill and Rich are entrepreneurs and business partners but most importantly they are dedicated athletes and adventurers, just like their customers. And from that point of view the two wanted to make something that not only they wanted and needed themselves but what they believed other athletes wanted and needed, too- a healthier, more natural source of energy.
That foundational belief not only guides the business decisions they make every day but it's part of Honey Stinger's culture and it's the reason the company was formed back in the first place in 2001.
Several years before that, Bill and Rich were competing in triathlons together. A key moment in their early attempts to get their company off the ground came at the Ironman in Kona, where they made honey-based smoothies for any of the competitors who wanted them. And that's just one of the great, fun stories the two share about the early, freewheeling days. You'll also hear in the episode about the third co-owner of Honey Stinger, Len Zanni.
There's something else that makes Honey Stinger's origin story unique. It encompasses several other companies: a honey-based food company started in Pennsylvania by Bill's grandparents in 1954, an apparel company Bill started while still in college and Big Agnes, a company that still makes high-end tents, sleeping bags and other camping gear. It is unlikely that without the help of these three start-ups that Honey Stinger would exist today.
Fuel School is back! In our second segment, Hive athletes share their nutrition strategies for before, during and after the Popular Brooklyn Half.