In this episode, we explore the rise of ¡Hola!, the Spanish weekly founded in 1944 that evolved from a local family magazine into a global celebrity news empire. We discuss how founder Antonio Sánchez Gómez launched the publication in Barcelona and how it remains a predominantly family-run organization to this day. Tune in to learn how the magazine shifted its focus from European royalty to Hollywood gossip, eventually spawning the English-language sensation Hello! and expanding to 15 countries worldwide.