Even more consumers will be shopping online on computers or their mobile devices this year with nearly half of consumers planning to buy gifts online, according to a Google consumer survey. Shopping is starting earlier than ever; Black Friday and Cyber Monday in the US are mainstays in the holiday shopping season and in China the online shopping day known as “single’s day” took place on November 11. Daphne Kasriel, Consumers Editor at Euromonitor, explores shopping trends by region in this podcast.

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