On today's episode, Christine Lagorio-Chafkin talks to Supergoop! founder, Holly Thaggard, about changing perceptions around a product, taking every meeting you can and how building her company over the past thirteen years.

Holly Thaggard: Be a Master of Perception

It takes audacity to start a company, grit to grow it, and community to survive the ordeal. Join Inc. Executive Editor Diana Ransom and Editor-at-Large Christine Lagorio-Chafkin as they host From the Ground Up, a new podcast from Inc. that features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.

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Holly Thaggard: Be a Master of Perception

Holly Thaggard: Be a Master of Perception

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