The HOLY SHIFT Podcast

HOLY SH*FT! Episode #6: Mastering email Marketing

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In this episode of The Holy Shift Podcast, Corey and Devin Talk about the importance of mastering email marketing. They dig into how your email list is one of the most valuable assets your business can ever build, if you utilize it properly. In this episode you'll learn:

  • Email marketing still sees the highest ROI of any marketing channel (an average of 36:1)
  • Your email list is the only form of your audience that you truly own (every social media platform can shut you down and suddenly your audience is gone)
  • Building good lead magnets and tripwire products is the first step to growing any email list (giving people a reason to give you their email)
  • Your evergreen sequence trains and primes your audience so that you can continue to get value from the list for years to come
  • And finally, email blasts. Once someone has gone through your evergreen sequence, how do you send compelling emails to continue seeing results
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    The HOLY SHIFT PodcastBy HOLY SH*FT!