On today’s show we have a look at some places you can research your customer. We have looked at some of the factors that you look at in order to define who is your customer. So, we looked at demographics as to where they are and what their ages and female or male gender etc. as well as we looked at the geographics. Today, we are looking at social media as a lot of them have insights specially Facebook has quite a large number of members. Facebook is trying to get you to do advertising with them. For example at Facebook so they'll give you lots of insight in your business account. This is the way that you research your customer and decide who you want to market to in the end and who wants your wrinkle cream. So for example, if course you want someone who has 100,000 salary; was a corporate woman who is too busy to go and find a wrinkle cream and is quite happy to have a monthly subscription for wrinkle cream at $30 a month then Facebook can give you these type of insights that you want especially because they want your business to put ads on Facebook. I have a course on Customer Psychographics in The Business of At Home Business at http://boahb.com.

Today's show we look at the various Business Models you can have for your Home Business. The pros and cons of each business model whether it is a direct sales model, affiliate marketing, online educator, freemium online business, online content business, premium model, coaching or subscription. These are some of the online business models you can develop in your business plan that you want to create the lifestyle business. There is offer to “Plan your Business” training at http://jgtips.com/plan. To subscribe to HomeBizStartupTV to get worksheets and resources, you can go to http://homebizstartup.com.

On today’s show, we talk about your Business Branding Goals. Before you create your Brand, you look at who are your customer, what do they want and then figure out simple elements to your Brand that speak to your audience. Your Brand is not colours and logo, it is what your company stands for and stands against, your beliefs, values and how your messaging reflects who you are. A 6 day intensive – How to be a Brand Ninja at http://jgtips.com/brand to develop your brand. Subscribe at http://jgtips.com/gymot.

Positive Thinking is a Mindset Trait of an Entrepreneur. Negative Thinking can limit your action while Positive Thinking can move you forward in your business. Train your brain to have positive thinking. Drive away those negative thoughts with positive affirmations and other techniques.

Today’s show we look at a free video player for your

computer called VLC media player from Videolan.org. VLC is a free and open

source cross-platform multimedia player that plays most multimedia files as well

as DVDs, Audio CDs, VCDs, and various streaming protocols. It is a free video

player that will play with Windows or Mac, Linux, Unix, iOS and Android! To

subscribe to HomeBizStartupTV to get worksheets and resources, you can go to

http://homebizstartup.com.

Today’s show we look at Computer Backup System for your

business to help you keep safe your assets on your computer. HomeBizStartupTV

is all about your home business strategy to create a lifestyle business and the

systems you can put in your home business to help you be more organized and

productive so you can free up time and save money. To subscribe to

HomeBizStartupTV to get worksheets and resources, you can go to

http://homebizstartup.com.

On today’s show I go over what is HTML 5 Nesting concept skill for the new entrepreneur. As an entrepreneur, you need to know a little about a lot of skills and knowledge online to be a Jill or Jack of All Trades. HTML 5 is the foundation of a Wordpress website. So, it is good to know about some of the ways you can control or edit your Wordpress website without needing outsourcing to an expensive Web developer. Today, we look at how an HTML is constructed and how tags are used to create the styling and structure of your website. I have a course on HTML in The Business of At Home Business at http://boahb.com.

On today’s show we have a look at some places you can research your customer. We have looked at some of the factors that you look at in order to define who is your customer. So, we looked at demographics as to where they are and what their ages and female or male gender etc. as well as we looked at the geographics. You could probably find more people on needing a wrinkle cream in the southern states or southern hemisphere than you would in the northern hemisphere were appear we don't get as much sun and then we looked at psychographics which is looking at your culture a looking at their habits and looking at the things that they believe in. We can have a look at the social media and have a look at the insights there. I have a course on Customer Psychographics in The Business of At Home Business at http://boahb.com.

Now that you have the goals and vision for your dream lifestyle business, how are you going to create the income you need to support that lifestyle business? By looking at the income you want, you can create the business model to support that lifestyle by diversifying your products or services in your home business. To work on your goals and vision for a lifestyle business, you can get the free Lifestyle Business worksheet at http://jgtips.com/ssunday.

How the Positive Attitude of an Entrepreneur leads to success in business and What is the difference between a Personal Brand and a Business Brand is on today’s HomeBizStartupTv weekly digest show. Consider using the power of the positive mind in your business and what you hope it becomes in the future. Start taking action instead of just you wanting something. Set real goals and write them down and start taking steps toward your goals positively and hang around with positive people who truly want to improve your business and increase your profit. For personal Brand vs. Business Brand there is the personal brand and then there's the business brand so let's have a look at each so a personal brand are the skills and qualities that you bring to your business and it's your unique voice and it's how everybody learns about you in terms of your business. Now, business brand is all about the perceived value of the product or service that the business so for example, a CEO of a business who stands out front and he's represents or she represents the business. A Real life example is the CEO of Lulu and he was always very vocal and talking about his values and you usually knew what Lulu stood for and they became a big corporation then they got into some trouble and he had to step down because he made the mistake of saying things that were against his message of his Business Brand. A Brand is not your logo or your colors , it is the values and your Mission that define what is your brand. How your Brand can define the messaging you have on your website or social media and how you act reflecting your values and principles of your business. To get action steps, tips and resources to define your Brand and Business, go to http://homebizstartuptv.com and sign up