What’s the difference between service and hospitality? In this episode, Ben explores the concept of unreasonable hospitality from Will Guidara’s book and why it matters for leaders and organizations. From a frustrating airport experience to a coffee shop owner who went above and beyond, Ben shares stories that illustrate how small gestures can transform relationships. Plus, hear the legendary hot dog story that changed the dining experience at one of the world’s best restaurants.

Follow along and plan your week with the With Purpose planner—linked ⁠here.