What happens when a creative mind meets cutting-edge tech? In this episode of Tenacity with Sonia C., I sit down with Emmy-winning TV producer turned founder, Erich Archer, to unpack how he transitioned from storytelling on screen to solving real business problems with AI.

Erich shares the behind-the-scenes journey of launching Smarty Pants, an ecosystem of over 100 custom GPT tools powering automation and innovation for startups, nonprofits, and creators. We talk about the mindset shift from creative to tech founder, how to identify real pain points in business, and why AI isn’t replacing humans, it’s amplifying them.

In This Episode:

• The leap from media to tech entrepreneurship
• Building useful AI tools from scratch
• How GPTs can accelerate business growth
• Lessons from launching 100+ tools without a tech background

Sponsored by Konverge

Custom software solutions, proudly built in Canada for over 31 years. Learn more at konverge.com

This one’s for builders and the curious. Please share it with someone exploring how to harness AI in their business.

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