In this episode of Breakthrough Innovation, we sit down with Chris LaFay, founder and CEO of Classic City Consulting, podcast host, systems nerd, and builder of scalable digital experiences.

Chris opens up about how he scaled his agency, avoided burnout, and automated the most annoying parts of business — all while staying radically human.

🧠 Why innovation = tiny plus-ones that compound over time

📨 How he built a full podcast guest workflow in one day — and never looked back

🚀 Why “done” is better than “perfect” (and how that thinking saves months of wasted work)

📉 The creeping cost trap that nearly wrecked his business during growth

📬 Why agency newsletters suck — and what he did instead that actually worked

Chris proves that innovation isn’t about big leaps — it’s about better systems, honest feedback, and hitting the go button.

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